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Equity Prime Mortgage LLC

Independent Mortgage CompanyAtlanta, GADirect to Consumer

We analyzed every closed loan from Equity Prime Mortgage 9.4k loans across 16k applications— and benchmarked them against peer lenders across the 4 Ps of Mortgage Shopping.

Pricing
Acceptable
vs. all lenders
Pull Through
Strong
closing strength
Products
Exceptional
FHA · Conventional · VA · USDA
Place
Strong
National · 49 mkts

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Safe Rate's Summary

What They Do Well

  • Strong pull through performance
  • Particularly strong in FHA and VA and USDA loans
  • Nationwide availability with consistent service

Things to Think About

  • Rates typically 81 basis points above market average

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Report Card

Equity Prime Mortgage LLC performance at a glance

CategoryScorevs. Peers
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Acceptable
Near industry average
+81.2 bps above market avg
Pull Through
Closing strength
Strong
Highly Competitive
Top 40% of lenders
By Loan Product· Specialization by type
Conventional
Sound
Industry Standard
Top 60% of lenders
FHA
Exceptional
Market Leader
Top 20% of lenders
VA
Exceptional
Market Leader
Top 20% of lenders
USDA
Exceptional
Market Leader
Top 5% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Exceptional
Market Leader
Top 20% of lenders
Refinance
Strong
Highly Competitive
Top 40% of lenders
By Location· Geographic coverage
Geographic Reach
Coverage footprint
Strong
Highly Competitive
Top 40% of lenders
National50 markets

Loan Product Performance

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Acceptable
Sound
Mediocre
Acceptable
6877.3%
+0.690%Above
$3,473Fees
FHA Loans
Sound
Exceptional
Acceptable
Strong
6,49169.4%
+0.991%Above
$3,711Fees
VA Loans
Sound
Exceptional
Acceptable
Sound
1,60417.1%
+0.202%Above
$3,073Fees
USDA Loans
Sound
Exceptional
Acceptable
Strong
5696.1%
+0.522%Above
$2,033Fees

Loan Purpose Performance

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Acceptable
Exceptional
Mediocre
Sound
7,15276.5%
+0.898%Above
$3,390Fees
Refinance
Sound
Strong
Acceptable
Sound
2,20223.5%
+0.455%Above
$4,052Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
9,354
Applications
16,152
Volume
$2 billion
Pricing & Closing
Avg Rate Spread
+0.812%
vs. market APOR
Avg Net Fees
$3,519
Origination − Credits
Pullthrough Rate
57.9%
Applications → Closed
Typical Borrower
Avg Loan Amount
$301,625
Avg Borrower Income
$108,181
Avg Property Value
$345,335

Geographic Coverage

Geographic Performance

Metro Areas
49
States Served
49
We count Washington DC as a state
Avg Place Specialization
Strong

States with Loan Originations

ALARAZCACOCTDCDEFLGAIAIDILINKSKYLAMAMDMEMIMNMOMSMTNCNDNENHNJNMNVNYOHOKORPARISCSDTNTXUTVAVTWAWIWVWY

Top Metro Areas by Place Specialization Score

1
HuntingtonMSA
Volume: 107Mix: 1.14%of portfolio
Place
Strong
2
Atlanta, GAMSA
Volume: 338Mix: 3.61%of portfolio
Place
Strong
3
Houston, TXMSA
Volume: 316Mix: 3.38%of portfolio
Place
Strong
4
Fort Worth, TXMSA
Volume: 171Mix: 1.83%of portfolio
Place
Strong
5
Riverside, CAMSA
Volume: 260Mix: 2.78%of portfolio
Place
Strong
6
Laredo, TX, TXMSA
Volume: 49Mix: 0.52%of portfolio
Place
Strong
7
Phoenix, AZMSA
Volume: 269Mix: 2.88%of portfolio
Place
Strong
8
Dallas, TXMSA
Volume: 209Mix: 2.23%of portfolio
Place
Strong
9
Jacksonville, FL, FLMSA
Volume: 128Mix: 1.37%of portfolio
Place
Strong
10
Lakeland, FLMSA
Volume: 90Mix: 0.96%of portfolio
Place
Strong
Showing 10 of 49 metro areas

Top States by Place Specialization Score

1
TXState
Volume: 1,273Mix: 13.61%of portfolio
Place
Strong
2
FLState
Volume: 1,270Mix: 13.58%of portfolio
Place
Strong
3
GAState
Volume: 627Mix: 6.70%of portfolio
Place
Strong
4
LAState
Volume: 377Mix: 4.03%of portfolio
Place
Strong
5
CAState
Volume: 823Mix: 8.80%of portfolio
Place
Strong
6
KYState
Volume: 248Mix: 2.65%of portfolio
Place
Strong
7
AZState
Volume: 400Mix: 4.28%of portfolio
Place
Strong
8
TNState
Volume: 334Mix: 3.57%of portfolio
Place
Strong
9
PAState
Volume: 353Mix: 3.77%of portfolio
Place
Strong
10
SCState
Volume: 196Mix: 2.10%of portfolio
Place
Strong
Showing 10 of 43 states

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.