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First National Bank of Omaha

BankOmaha, NEDirect to Consumer

We analyzed every closed loan from First National Bank of Omaha 2.1k loans across 3k applications— and benchmarked them against peer lenders across the 4 Ps of Mortgage Shopping.

Pricing
Strong
vs. all lenders
Pull Through
Strong
closing strength
Products
Exceptional
FHA · Conventional · VA · Jumbo · USDA
Place
Strong
Near-National · 13 mkts
Safe Rate AwardsConventional SuperstarFHA SuperstarVA SuperstarPurchase SuperstarRefinance Superstar

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Safe Rate's Summary

What They Do Well

  • Competitive pricing compared to the market
  • Lower than average lender fees
  • Strong pull through performance
  • Particularly strong in Conventional and FHA and VA and Jumbo and USDA loans
  • Nationwide availability with consistent service

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Report Card

First National Bank of Omaha performance at a glance

CategoryScorevs. Peers
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Strong
Highly Competitive
+22.5 bps above market avg
Pull Through
Closing strength
Strong
Highly Competitive
Top 40% of lenders
By Loan Product· Specialization by type
Conventional
Exceptional
Market Leader
Top 20% of lenders
FHA
Strong
Highly Competitive
Top 40% of lenders
VA
Strong
Highly Competitive
Top 40% of lenders
Jumbo
Strong
Highly Competitive
Top 40% of lenders
USDA
Strong
Highly Competitive
Top 40% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Exceptional
Market Leader
Top 20% of lenders
Refinance
Strong
Highly Competitive
Top 40% of lenders
By Location· Geographic coverage
Geographic Reach
Coverage footprint
Strong
Highly Competitive
Top 40% of lenders
Near-National14 markets

Loan Product Performance

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Strong
Exceptional
Strong
Strong
1,73782.8%
+0.227%Above
$1,321Fees
FHA Loans
Strong
Strong
Strong
Strong
23911.4%
+0.401%Above
$1,232Fees
VA Loans
Strong
Strong
Strong
Strong
783.7%
-0.337%Below
$912Fees
Jumbo Loans
Sound
Strong
Sound
Acceptable
271.3%
+0.261%Above
$1,560Fees
USDA Loans
Sound
Strong
Sound
160.8%
+0.351%Above
$1,838Fees

Loan Purpose Performance

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Strong
Exceptional
Strong
Strong
1,91691.4%
+0.220%Above
$1,284Fees
Refinance
Strong
Strong
Strong
Sound
1818.6%
+0.274%Above
$1,522Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
2,097
Applications
3,143
Volume
$600 million
Pricing & Closing
Avg Rate Spread
+0.225%
vs. market APOR
Avg Net Fees
$1,306
Origination − Credits
Pullthrough Rate
66.7%
Applications → Closed
Typical Borrower
Avg Loan Amount
$286,392
Avg Borrower Income
$133,090
Avg Property Value
$367,624

Geographic Coverage

Geographic Performance

Metro Areas
13
States Served
31
We count Washington DC as a state
Avg Place Specialization
Strong

States with Loan Originations

AKAZCACOFLGAIAIDILINKSKYMDMIMNMOMTNCNENJNYOKORPASCSDTNTXWAWIWY

Top Metro Areas by Place Specialization Score

1
Omaha, NE, NE-IAMSA
Volume: 850Mix: 40.53%of portfolio
Place
Exceptional
2
Grand Island, NE, NEMSA
Volume: 40Mix: 1.91%of portfolio
Place
Exceptional
3
Elgin, IL, ILMSA
Volume: 132Mix: 6.29%of portfolio
Place
Exceptional
4
Kansas City, MO, MO-KSMSA
Volume: 171Mix: 8.15%of portfolio
Place
Strong
5
Sioux Falls, SD, SD-MNMSA
Volume: 95Mix: 4.53%of portfolio
Place
Strong
6
Lincoln, NE, NEMSA
Volume: 85Mix: 4.05%of portfolio
Place
Strong
7
Fort Collins, COMSA
Volume: 50Mix: 2.38%of portfolio
Place
Strong
8
Greeley, CO, COMSA
Volume: 37Mix: 1.76%of portfolio
Place
Strong
9
Chicago, ILMSA
Volume: 60Mix: 2.86%of portfolio
Place
Sound
10
Denver, COMSA
Volume: 23Mix: 1.10%of portfolio
Place
Sound
Showing 10 of 13 metro areas

Top States by Place Specialization Score

1
NEState
Volume: 1,207Mix: 57.56%of portfolio
Place
Exceptional
2
SDState
Volume: 143Mix: 6.82%of portfolio
Place
Strong
3
ILState
Volume: 221Mix: 10.54%of portfolio
Place
Strong
4
KSState
Volume: 97Mix: 4.63%of portfolio
Place
Strong
5
COState
Volume: 132Mix: 6.29%of portfolio
Place
Strong
6
IAState
Volume: 113Mix: 5.39%of portfolio
Place
Strong
7
MOState
Volume: 94Mix: 4.48%of portfolio
Place
Sound
8
WYState
Volume: 19Mix: 0.91%of portfolio
Place
Sound
9
TXState
Volume: 17Mix: 0.81%of portfolio
Place
Acceptable

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.