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Heartland Bank and Trust Company

Bank|Bloomington, IL|Multi-Region
Loans Originated
389
Applications
567
Volume
$66 million
Offers loans directly to consumersSources loans from independent brokers
Overall Pricing
Strong
Overall Pull Through
Sound
Safe Rate AwardsConventional SuperstarPurchase Superstar

Pricing and Pullthrough Overview

Average Rate Spread
+0.473%
The average of the lender's APR minus the market's average APR (APOR)
Average Net Fees
$551
Borrower paid Origination Charges - Lender Credits
Pullthrough Rate
68.6%
Percentage of applications that result in closed loans

Safe Rate's Summary

What They Do Well

  • Competitive pricing compared to the market
  • Lower than average lender fees
  • Particularly strong in Conventional and USDA loans

Report Card

Heartland Bank and Trust Company performance at a glance

CategoryRatingGradeDetails
Pricing
Rate competitiveness
StrongHighly Competitive
Pull Through
Closing Strength
SoundIndustry Standard
Products
Loan Type Specialists
Specialization score by loan product
Conventional
StrongHighly Competitive
FHA
SoundIndustry Standard
USDA
StrongHighly Competitive
Purpose
Reason specialization
Specialization score by loan purpose
Purchase
StrongHighly Competitive
Refinance
SoundIndustry Standard
Places
Geographic coverage
StrongMulti-Regional · 8 metro areas · 10 states
Rating Scale:
Exceptional (80-100)
Strong (60-79)
Sound (40-59)
Acceptable (20-39)
Mediocre (0-19)

Typical Borrower Profile

Average Loan Amount
$170,784
Average Borrower Income
$107,805
Average Property Value
$227,237

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Strong
Strong
Strong
Strong
34588.7%+0.458%$475
FHA Loans
Sound
Sound
N/A
Sound
246.2%+0.761%$1,267
USDA Loans
Sound
Strong
N/A
Sound
123.1%+0.880%$1,313

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Strong
Strong
Strong
Strong
32683.8%+0.476%$631
Refinance
Sound
Sound
Strong
Acceptable
6316.2%+0.460%$200

Geographic Coverage

Metro Areas
7
States Served
10
We count Washington DC as a state
Avg Place Specialization
Strong

States with Loan Originations

ARAZIAILINKYMIMONCWI

Top Metro Areas by Place Specialization Score

1
Decatur, IL, ILMSA
Volume: 35Mix: 9.00%
Place Specialization
Strong
2
Springfield, IL, ILMSA
Volume: 66Mix: 16.97%
Place Specialization
Strong
3
Bloomington, IL, ILMSA
Volume: 35Mix: 9.00%
Place Specialization
Strong
4
Peoria, IL, ILMSA
Volume: 31Mix: 7.97%
Place Specialization
Sound
5
Chicago, ILMSA
Volume: 32Mix: 8.23%
Place Specialization
Sound
6
Champaign, ILMSA
Volume: 17Mix: 4.37%
Place Specialization
Sound
7
St. Louis, MO, MO-ILMSA
Volume: 20Mix: 5.14%
Place Specialization
Sound

Top States by Place Specialization Score

1
ILState
Volume: 371Mix: 95.37%
Place Specialization
Exceptional

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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