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Landmark Credit Union

Credit Union|Brookfield, WI|Regional
Loans Originated
1,440
Applications
2,092
Volume
$375 million
Offers loans directly to consumers
Overall Pricing
Strong
Overall Pull Through
Strong
Safe Rate AwardsConventional SuperstarPurchase SuperstarRefinance Superstar

Pricing and Pullthrough Overview

Average Rate Spread
+0.047%
The average of the lender's APR minus the market's average APR (APOR)
Average Net Fees
$573
Borrower paid Origination Charges - Lender Credits
Pullthrough Rate
68.8%
Percentage of applications that result in closed loans

Safe Rate's Summary

What They Do Well

  • Competitive pricing compared to the market
  • Lower than average lender fees
  • Strong pull through performance
  • Particularly strong in Conventional and Jumbo loans

Report Card

Landmark Credit Union performance at a glance

CategoryRatingGradeDetails
Pricing
Rate competitiveness
StrongHighly Competitive
Pull Through
Closing Strength
StrongHighly Competitive
Products
Loan Type Specialists
Specialization score by loan product
Conventional
StrongHighly Competitive
Jumbo
StrongHighly Competitive
Purpose
Reason specialization
Specialization score by loan purpose
Purchase
StrongHighly Competitive
Refinance
StrongHighly Competitive
Places
Geographic coverage
StrongRegional · 7 metro areas · 2 states
Rating Scale:
Exceptional (80-100)
Strong (60-79)
Sound (40-59)
Acceptable (20-39)
Mediocre (0-19)

Typical Borrower Profile

Average Loan Amount
$260,840
Average Borrower Income
$121,562
Average Property Value
$369,507

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Strong
Strong
Strong
Strong
1,42198.7%+0.052%$571
Jumbo Loans
Strong
Strong
N/A
Strong
191.3%-0.503%$772

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Strong
Strong
Exceptional
Strong
1,08575.3%+0.079%$522
Refinance
Strong
Strong
Strong
Strong
35524.7%-0.052%$729

Geographic Coverage

Metro Areas
6
States Served
2
We count Washington DC as a state
Avg Place Specialization
Strong

States with Loan Originations

ILWI

Top Metro Areas by Place Specialization Score

1
Milwaukee, WIMSA
Volume: 1,064Mix: 73.89%
Place Specialization
Exceptional
2
Racine, WIMSA
Volume: 115Mix: 7.99%
Place Specialization
Exceptional
3
Kenosha, WI, WIMSA
Volume: 24Mix: 1.67%
Place Specialization
Sound
4
Sheboygan, WI, WIMSA
Volume: 21Mix: 1.46%
Place Specialization
Sound
5
Fond du Lac, WI, WIMSA
Volume: 15Mix: 1.04%
Place Specialization
Sound
6
Madison, WI, WIMSA
Volume: 19Mix: 1.32%
Place Specialization
Sound

Top States by Place Specialization Score

1
WIState
Volume: 1,438Mix: 99.86%
Place Specialization
Exceptional

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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