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Loan Simple, Inc.

Independent Mortgage Company|Colorado Springs, CO|Multi-Region
Loans Originated
1,070
Applications
1,738
Volume
$349 million
Offers loans directly to consumersSources loans from independent brokers
Overall Pricing
Mediocre
Overall Pull Through
Sound

Pricing and Pullthrough Overview

Average Rate Spread
+0.802%
The average of the lender's APR minus the market's average APR (APOR)
Average Net Fees
$3,669
Borrower paid Origination Charges - Lender Credits
Pullthrough Rate
61.6%
Percentage of applications that result in closed loans

Safe Rate's Summary

Things to Think About

  • Rates typically 80 basis points above market average

Report Card

Loan Simple, Inc. performance at a glance

CategoryRatingGradeDetails
Pricing
Rate competitiveness
MediocreBelow peers
Pull Through
Closing Strength
SoundIndustry Standard
Products
Loan Type Specialists
Specialization score by loan product
Conventional
SoundIndustry Standard
FHA
StrongHighly Competitive
VA
AcceptableNear industry average
USDA
SoundIndustry Standard
Purpose
Reason specialization
Specialization score by loan purpose
Purchase
StrongHighly Competitive
Refinance
AcceptableNear industry average
Places
Geographic coverage
SoundMulti-Regional · 20 metro areas · 17 states
Rating Scale:
Exceptional (80-100)
Strong (60-79)
Sound (40-59)
Acceptable (20-39)
Mediocre (0-19)

Typical Borrower Profile

Average Loan Amount
$326,822
Average Borrower Income
$106,649
Average Property Value
$373,746

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Acceptable
Sound
Mediocre
Acceptable
30628.6%+0.756%$4,944
FHA Loans
Sound
Strong
Mediocre
Strong
71466.7%+0.843%$3,212
VA Loans
Acceptable
Acceptable
N/A
Acceptable
161.5%+0.033%$2,056
USDA Loans
Acceptable
Sound
N/A
Acceptable
343.2%+0.780%$4,270

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Acceptable
Strong
Mediocre
Sound
1,04597.7%+0.953%$5,315
Refinance
Sound
Acceptable
Exceptional
Acceptable
252.3%+0.149%-$3,437

Geographic Coverage

Metro Areas
19
States Served
17
We count Washington DC as a state
Avg Place Specialization
Sound

States with Loan Originations

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Top Metro Areas by Place Specialization Score

1
Denver, COMSA
Volume: 273Mix: 25.51%
Place Specialization
Strong
2
Greeley, CO, COMSA
Volume: 55Mix: 5.14%
Place Specialization
Strong
3
Colorado Springs, CO, COMSA
Volume: 51Mix: 4.77%
Place Specialization
Strong
4
Grand Junction, CO, COMSA
Volume: 18Mix: 1.68%
Place Specialization
Sound
5
Atlanta, GAMSA
Volume: 35Mix: 3.27%
Place Specialization
Sound
6
Phoenix, AZMSA
Volume: 27Mix: 2.52%
Place Specialization
Sound
7
Prescott Valley, AZMSA
Volume: 13Mix: 1.21%
Place Specialization
Sound
8
Dallas, TXMSA
Volume: 24Mix: 2.24%
Place Specialization
Sound
9
Houston, TXMSA
Volume: 25Mix: 2.34%
Place Specialization
Sound
10
Albuquerque, NM, NMMSA
Volume: 15Mix: 1.40%
Place Specialization
Sound
Showing 10 of 19 metro areas

Top States by Place Specialization Score

1
COState
Volume: 470Mix: 43.93%
Place Specialization
Exceptional
2
TXState
Volume: 114Mix: 10.65%
Place Specialization
Sound
3
GAState
Volume: 74Mix: 6.92%
Place Specialization
Sound
4
VAState
Volume: 48Mix: 4.49%
Place Specialization
Sound
5
NMState
Volume: 32Mix: 2.99%
Place Specialization
Sound
6
AZState
Volume: 45Mix: 4.21%
Place Specialization
Sound
7
ORState
Volume: 33Mix: 3.08%
Place Specialization
Sound
8
NCState
Volume: 50Mix: 4.67%
Place Specialization
Sound
9
FLState
Volume: 63Mix: 5.89%
Place Specialization
Sound
10
MNState
Volume: 31Mix: 2.90%
Place Specialization
Sound
Showing 10 of 14 states

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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