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We analyzed every closed loan from Loanpeople — 1.6k loans across 2k applications— and benchmarked them against peer lenders across the 4 Ps of Mortgage Shopping.
Pricing
Acceptable
vs. all lenders
Pull Through
Strong
closing strength
Products
Strong
FHA · Conventional · VA · Jumbo
Place
Strong
Multi-Region · 10 mkts
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Safe Rate's Summary
What They Do Well
- Strong pull through performance
- Particularly strong in Conventional and FHA and VA and Jumbo loans
Things to Think About
- Pricing may be below industry average
Explore another lender or local market
Report Card
Loanpeople, LLC performance at a glance
| Category | Score | vs. Peers |
|---|---|---|
Overall Performance· Pricing & closing strength | ||
Pricing Rate competitiveness | Near industry average +22.8 bps above market avg | |
Pull Through Closing strength | Highly Competitive Top 40% of lenders | |
By Loan Product· Specialization by type | ||
Conventional | Highly Competitive Top 40% of lenders | |
FHA | Highly Competitive Top 40% of lenders | |
VA | Highly Competitive Top 40% of lenders | |
Jumbo | Highly Competitive Top 40% of lenders | |
By Loan Purpose· Transaction purpose mix | ||
Purchase | Highly Competitive Top 40% of lenders | |
Refinance | Highly Competitive Top 40% of lenders | |
By Location· Geographic coverage | ||
Geographic Reach Coverage footprint | Highly Competitive Top 40% of lenders Multi-Regional11 markets | |
Loan Product Performance
Performance by Loan Product
| Loan Type | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Conventional | 1,113 | 68.1% | +0.163%Above | $3,454Fees | ||||
FHA Loans | 314 | 19.2% | +0.646%Above | $3,363Fees | ||||
VA Loans | 180 | 11.0% | -0.194%Below | $3,834Fees | ||||
Jumbo Loans | — | 26 | 1.6% | +0.555%Above | $2,308Fees |
Loan Purpose Performance
Performance by Loan Purpose
| Purpose | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Purchase | 1,479 | 90.5% | +0.230%Above | $3,406Fees | ||||
Refinance | 156 | 9.5% | +0.209%Above | $3,905Fees |
At a Glance
Lender Overview
Lending Activity
Loans Originated
1,635
Applications
2,308
Volume
$607 million
Pricing & Closing
Avg Rate Spread
+0.228%
vs. market APOR
Avg Net Fees
$3,452
Origination − Credits
Pullthrough Rate
70.8%
Applications → Closed
Typical Borrower
Avg Loan Amount
$371,269
Avg Borrower Income
$177,849
Avg Property Value
$484,223
Geographic Coverage
Geographic Performance
Metro Areas
10
States Served
8
We count Washington DC as a state
Avg Place Specialization
States with Loan Originations
ALARCOFLNMOKTNTX
Top Metro Areas by Place Specialization Score
1
Austin, TXMSA
Volume: 699Mix: 42.75%of portfolio
Place
Exceptional2
El Paso, TX, TXMSA
Volume: 313Mix: 19.14%of portfolio
Place
Exceptional3
Jacksonville, FL, FLMSA
Volume: 145Mix: 8.87%of portfolio
Place
Strong4
San Antonio, TXMSA
Volume: 159Mix: 9.72%of portfolio
Place
Strong5
Houston, TXMSA
Volume: 94Mix: 5.75%of portfolio
Place
Strong6
Las Cruces, NM, NMMSA
Volume: 17Mix: 1.04%of portfolio
Place
Sound7
Dallas, TXMSA
Volume: 28Mix: 1.71%of portfolio
Place
Sound8
Fort Worth, TXMSA
Volume: 19Mix: 1.16%of portfolio
Place
Sound9
Corpus Christi, TX, TXMSA
Volume: 13Mix: 0.80%of portfolio
Place
Sound10
Deltona, FLMSA
Volume: 11Mix: 0.67%of portfolio
Place
SoundTop States by Place Specialization Score
1
TXState
Volume: 1,443Mix: 88.26%of portfolio
Place
Exceptional2
FLState
Volume: 158Mix: 9.66%of portfolio
Place
Strong3
NMState
Volume: 20Mix: 1.22%of portfolio
Place
SoundHow We Rank Lenders
Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.
Our Point System (Max 30 Points)
10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
⭐
Superstar(60-79% = 18-23 points)
Data Integrity & Updates
Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.
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The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.