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Milend, Inc.

Independent Mortgage CompanyAlpharetta, GADirect to Consumer

We analyzed every closed loan from Milend 1.4k loans across 5k applications— and benchmarked them against peer lenders across the 4 Ps of Mortgage Shopping.

Pricing
Mediocre
vs. all lenders
Pull Through
Acceptable
closing strength
Products
Strong
FHA · Conventional · VA
Place
Sound
Multi-Region · 28 mkts

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Safe Rate's Summary

What They Do Well

  • Particularly strong in FHA and VA loans

Things to Think About

  • Pricing may be below industry average
  • Higher than average fees ($5,077)
  • Pull through efficiency is below industry average

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Report Card

Milend, Inc. performance at a glance

CategoryScorevs. Peers
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Mediocre
Below peers
+47.5 bps above market avg
Pull Through
Closing strength
Acceptable
Near industry average
Bottom 40% of lenders
By Loan Product· Specialization by type
Conventional
Sound
Industry Standard
Top 60% of lenders
FHA
Strong
Highly Competitive
Top 40% of lenders
VA
Strong
Highly Competitive
Top 40% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Acceptable
Near industry average
Bottom 40% of lenders
Refinance
Strong
Highly Competitive
Top 40% of lenders
By Location· Geographic coverage
Geographic Reach
Coverage footprint
Sound
Industry Standard
Top 60% of lenders
Multi-Regional29 markets

Loan Product Performance

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Acceptable
Sound
Mediocre
Acceptable
33123.6%
+0.382%Above
$4,372Fees
FHA Loans
Acceptable
Strong
Mediocre
Sound
89063.6%
+0.563%Above
$5,229Fees
VA Loans
Acceptable
Strong
Mediocre
Sound
17612.6%
+0.146%Above
$6,701Fees

Loan Purpose Performance

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Acceptable
Acceptable
Acceptable
Acceptable
1289.1%
+0.396%Above
$3,952Fees
Refinance
Acceptable
Strong
Mediocre
Acceptable
1,27290.9%
+0.501%Above
$5,444Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
1,400
Applications
4,720
Volume
$383 million
Pricing & Closing
Avg Rate Spread
+0.475%
vs. market APOR
Avg Net Fees
$5,077
Origination − Credits
Pullthrough Rate
29.7%
Applications → Closed
Typical Borrower
Avg Loan Amount
$273,814
Avg Borrower Income
$99,386
Avg Property Value
$371,779

Geographic Coverage

Geographic Performance

Metro Areas
28
States Served
14
We count Washington DC as a state
Avg Place Specialization
Sound

States with Loan Originations

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Top Metro Areas by Place Specialization Score

1
Atlanta, GAMSA
Volume: 258Mix: 18.43%of portfolio
Place
Strong
2
Marietta, GA, GAMSA
Volume: 92Mix: 6.57%of portfolio
Place
Strong
3
Charlotte, NC-SCMSA
Volume: 48Mix: 3.43%of portfolio
Place
Sound
4
Virginia Beach, VA-NCMSA
Volume: 40Mix: 2.86%of portfolio
Place
Sound
5
Richmond, VA, VAMSA
Volume: 34Mix: 2.43%of portfolio
Place
Sound
6
Birmingham, AL, ALMSA
Volume: 27Mix: 1.93%of portfolio
Place
Sound
7
Montgomery County, PAMSA
Volume: 23Mix: 1.64%of portfolio
Place
Sound
8
Jacksonville, FL, FLMSA
Volume: 22Mix: 1.57%of portfolio
Place
Sound
9
Augusta, GA-SCMSA
Volume: 17Mix: 1.21%of portfolio
Place
Sound
10
Nashville, TNMSA
Volume: 23Mix: 1.64%of portfolio
Place
Sound
Showing 10 of 28 metro areas

Top States by Place Specialization Score

1
GAState
Volume: 476Mix: 34.00%of portfolio
Place
Strong
2
VAState
Volume: 137Mix: 9.79%of portfolio
Place
Strong
3
ALState
Volume: 95Mix: 6.79%of portfolio
Place
Strong
4
NCState
Volume: 153Mix: 10.93%of portfolio
Place
Strong
5
TNState
Volume: 104Mix: 7.43%of portfolio
Place
Strong
6
PAState
Volume: 96Mix: 6.86%of portfolio
Place
Strong
7
FLState
Volume: 126Mix: 9.00%of portfolio
Place
Sound
8
SCState
Volume: 48Mix: 3.43%of portfolio
Place
Sound
9
OHState
Volume: 54Mix: 3.86%of portfolio
Place
Sound
10
MAState
Volume: 33Mix: 2.36%of portfolio
Place
Sound
Showing 10 of 14 states

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.