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Northern Mortgage Services

Independent Mortgage CompanyGrand Rapids, MIHQDirectReviews near you on Google

We analyzed every closed loan from Northern Mortgage Services 763 loans across 944 applications— and benchmarked them against peer lenders across the 5 Ps of Mortgage Shopping.

Safe Rate Ratings· each scored 1–5 against peer lenders
Pricing
Acceptable
2/5
vs. all lenders
Pull-through
Strong
4/5
closing strength
Product
Strong
4/5
FHA · Conventional · VA
Place
Sound
3/5
Multi-Region · 8 mkts
Safe Rate Awards
FHA Superstar
FHA
Superstar

Safe Rate Summary

What They Do Well

  • Strong pull through performance
  • Particularly strong in Conventional and FHA and VA loans

Things to Think About

  • Pricing may be below industry average

Explore another lender or local market

Report Card

Northern Mortgage Services performance at a glance

Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Acceptable
+46.4 bps above market avg
Pull Through
Closing strength
Strong
Top 40% of lenders
By Loan Product· Specialization by type
Conventional
Strong
Top 40% of lenders
FHA
Strong
Top 40% of lenders
VA
Strong
Top 40% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Strong
Top 40% of lenders
Refinance
Sound
Top 60% of lenders
By Location· Geographic coverage
Geographic Reach
Multi-Regional · 9 markets
Sound
Top 60% of lenders

Loan Product Performance

Performance by Loan Product

Conventional
Overall
Sound
Product
Strong
Pricing
Acceptable
Pull Through
Strong
Volume565
Mix74.0%
Spread
+0.427%Above
Fees
$3,464Fees
FHA Loans
Overall
Strong
Product
Strong
Pricing
Sound
Pull Through
Strong
Volume162
Mix21.2%
Spread
+0.722%Above
Fees
$1,971Fees
VA Loans
Overall
Strong
Product
Strong
Pricing
Pull Through
Exceptional
Volume31
Mix4.1%
Spread
+0.101%Above
Fees
$2,784Fees

Loan Purpose Performance

Performance by Loan Purpose

Purchase
Overall
Sound
Product
Strong
Pricing
Acceptable
Pull Through
Strong
Volume677
Mix88.7%
Spread
+0.482%Above
Fees
$3,168Fees
Refinance
Overall
Sound
Product
Sound
Pricing
Mediocre
Pull Through
Strong
Volume86
Mix11.3%
Spread
+0.340%Above
Fees
$3,445Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
763
Applications
944
Volume
$197 million
Pricing & Closing
Avg Rate Spread
+0.464%
vs. market APOR
Avg Net Fees
$3,205
Origination − Credits
Pullthrough Rate
80.8%
Applications → Closed
Typical Borrower
Avg Loan Amount
$259,482
Avg Borrower Income
$105,140
Avg Property Value
$322,811

Geographic Coverage

Geographic Performance

Metro Areas
8
markets with activity
States Served
10
of 50 states + DC
Avg Place Specialization
Sound
3/5

States with Loan Originations

10
10 states with loan originationsAlaskaAlabamaArkansasArizonaCaliforniaColoradoConnecticutWashington, DCDelawareFloridaGeorgiaHawaiiIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWashingtonWisconsinWest VirginiaWyoming
Northeast4
CTMEMANH
Midwest3
INMIOH
South3
FLNCTN

Top Metro Areas by Place Specialization Score

1© WMrapids · CC0
Grand Rapids, MIMetro
Volume 338Mix 44.30% of portfolio
81/100
Exceptional
Volume 194Mix 25.43% of portfolio
78/100
Strong
Volume 29Mix 3.80% of portfolio
54/100
Sound
Volume 14Mix 1.83% of portfolio
49/100
Sound
5© Matt Turner · CC BY 2.0
Springfield, MAMetro
Volume 12Mix 1.57% of portfolio
44/100
Sound
6© Seasider53 · CC BY 4.0
Portland, MEMetro
Volume 11Mix 1.44% of portfolio
43/100
Sound
Volume 10Mix 1.31% of portfolio
42/100
Sound
Volume 10Mix 1.31% of portfolio
41/100
Sound

Top States by Place Specialization Score

Michigan
Michigan
1
MichiganState
Volume 431Mix 56.49% of portfolio
78/100
Strong
Ohio
Ohio
2
OhioState
Volume 252Mix 33.03% of portfolio
72/100
Strong
Maine
Maine
3
MaineState
Volume 34Mix 4.46% of portfolio
55/100
Sound
Massachusetts
Massachusetts
4
MassachusettsState
Volume 19Mix 2.49% of portfolio
45/100
Sound
Tennessee
Tennessee
5
TennesseeState
Volume 11Mix 1.44% of portfolio
38/100
Acceptable

How We Rank Lenders

Our rankings use an equal-weight average of scores across our core categories (Pricing, Product, Pull-Through, Place), with lender promptness blended in when a lender has responded to real shopper quote requests.

Our Point System (Max 30 Points)

10/ 30 pts
Pricing
Rate and fee competitiveness (33%)
10/ 30 pts
Pull Through
Reliability in closing loans (33%)
10/ 30 pts
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 5 PsRankings are calculated from observed lender differences on closed loans across Pricing, Pull-through, Product, and Place, plus Promptness when a lender has answered real shopper quote requests.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.