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Priority Bank

Bank|Fayetteville, AR|Multi-Region
Loans Originated
268
Applications
308
Volume
$71 million
Offers loans directly to consumers
Overall Pricing
Strong
Overall Pull Through
Strong
Safe Rate Awards💎FHA ChampionConventional SuperstarPurchase Superstar

Pricing and Pullthrough Overview

Average Rate Spread
+0.013%
The average of the lender's APR minus the market's average APR (APOR)
Average Net Fees
$2,114
Borrower paid Origination Charges - Lender Credits
Pullthrough Rate
87.0%
Percentage of applications that result in closed loans

Safe Rate's Summary

What They Do Well

  • Competitive pricing compared to the market
  • Strong pull through performance
  • Particularly strong in FHA and VA and USDA loans

Report Card

Priority Bank performance at a glance

CategoryRatingGradeDetails
Pricing
Rate competitiveness
StrongHighly Competitive
Pull Through
Closing Strength
StrongHighly Competitive
Products
Loan Type Specialists
Specialization score by loan product
Conventional
SoundIndustry Standard
FHA
StrongHighly Competitive
VA
StrongHighly Competitive
USDA
StrongHighly Competitive
Purpose
Reason specialization
Specialization score by loan purpose
Purchase
SoundIndustry Standard
Refinance
SoundIndustry Standard
Places
Geographic coverage
StrongMulti-Regional · 2 metro areas · 6 states
Rating Scale:
Exceptional (80-100)
Strong (60-79)
Sound (40-59)
Acceptable (20-39)
Mediocre (0-19)

Typical Borrower Profile

Average Loan Amount
$268,433
Average Borrower Income
$108,295
Average Property Value
$317,351

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Strong
Sound
Strong
Strong
12345.9%+0.042%$2,264
FHA Loans
Exceptional
Strong
Exceptional
Exceptional
11041.0%+0.036%$2,034
VA Loans
Strong
Strong
N/A
N/A
155.6%-0.630%$1,451
USDA Loans
Strong
Strong
N/A
Strong
197.1%+0.090%$2,077

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Strong
Sound
Strong
Strong
24491.0%+0.009%$2,170
Refinance
Sound
Sound
N/A
Strong
249.0%+0.066%$1,457

Geographic Coverage

Metro Areas
1
States Served
6
We count Washington DC as a state
Avg Place Specialization
Exceptional

States with Loan Originations

ARGAMOOKTNTX

Top Metro Areas by Place Specialization Score

1
Fayetteville, ARMSA
Volume: 228Mix: 85.07%
Place Specialization
Exceptional

Top States by Place Specialization Score

1
ARState
Volume: 260Mix: 97.01%
Place Specialization
Exceptional

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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