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We analyzed every closed loan from Priority Home Mortgage — 1.3k loans across 2k applications— and benchmarked them against peer lenders across the 5 Ps of Mortgage Shopping.
Ratings· each scored 1–5 against peer lenders
Pricing
Exceptional
5/5
vs. all lenders
Pull-through
Strong
4/5
closing strength
Product
Strong
4/5
FHA · Conventional · VA
Place
Strong
4/5
Regional · 6 mkts
Promptness
Not enough data
—/5
No quote responses measured yet
Awards
FHA
Champion
VA
Champion
Conventional
Superstar
Purchase
Superstar
Summary
What They Do Well
- Offers rates 49.40 basis points below market average
- Lower than average lender fees
- Strong pull through performance
- Particularly strong in Conventional and FHA and VA loans
Explore another lender or local market
Report Card
Priority Home Mortgage performance at a glance
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Exceptional
Rates 49.4 bps below market avg
5/5
Pull Through
Closing strength
Strong
Top 40% of lenders
4/5
By Loan Product· Specialization by type
Conventional
959 loans · 0.41% below market
Strong
Top 40% of lenders
4/5
FHA
162 loans · 0.40% below market
Strong
Top 40% of lenders
4/5
VA
167 loans · 1.20% below market
Strong
Top 40% of lenders
4/5
By Loan Purpose· Transaction purpose mix
Purchase
1,289 loans · 0.49% below market
Strong
Top 40% of lenders
4/5
By Location· Geographic coverage
Geographic Reach
Regional · 6 markets
Strong
Top 40% of lenders
4/5
Loan Product Performance
Performance by Loan Product
| Loan Type | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Conventional | 959 | 74.4% | -0.406%Below | $813Fees | ||||
FHA Loans | 162 | 12.6% | -0.401%Below | $441Fees | ||||
VA Loans | 167 | 13.0% | -1.199%Below | $802Fees |
Conventional
OverallStrong
ProductStrong
PricingExceptional
Pull ThroughSound
Volume959
Mix74.4%
Spread
-0.406%Below
Fees
$813Fees
FHA Loans
OverallStrong
ProductStrong
PricingExceptional
Pull ThroughStrong
Volume162
Mix12.6%
Spread
-0.401%Below
Fees
$441Fees
VA Loans
OverallExceptional
ProductStrong
PricingExceptional
Pull ThroughStrong
Volume167
Mix13.0%
Spread
-1.199%Below
Fees
$802Fees
Loan Purpose Performance
Performance by Loan Purpose
| Purpose | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Purchase | 1,289 | 100.0% | -0.494%Below | $770Fees |
Purchase
OverallStrong
ProductStrong
PricingExceptional
Pull ThroughSound
Volume1,289
Mix100.0%
Spread
-0.494%Below
Fees
$770Fees
At a Glance
Lender Overview
Lending Activity
Loans Originated
1,289
Applications
1,645
Volume
$600 million
Pricing & Closing
Avg Rate Spread
-0.494%
vs. market APOR
Avg Net Fees
$770
Origination − Credits
Pullthrough Rate
78.4%
Applications → Closed
Typical Borrower
Avg Loan Amount
$465,900
Avg Borrower Income
$178,692
Avg Property Value
$571,951
Geographic Coverage
Geographic Performance
Metro Areas
6
markets with activity
States Served
2
of 50 states + DC
Avg Place Specialization
Strong
4/5
States with Loan Originations
2Full-year 2024 · HMDALoans originated
< 5050+None
South1
TX
West1
CO
Top Metro Areas by Place Specialization Score
3© No machine-readable author provided. Billy Hathorn assumed (based on copyright claims). · CC BY-SA 3.0Fort Worth, TXMetro
Volume 193Mix 14.97% of portfolio
78/100
Strong
How We Rank Lenders
Our rankings use an equal-weight average of scores across the 5 Ps: Pricing, Product, Pull-Through, Place, and Promptness. Promptness measures how quickly a lender answers real shopper quote requests; a lender with none measured yet is counted at an estimate.
Our Point System (Max 50 Points)
10/ 50 pts
Pricing
How competitively a lender prices vs. the market benchmark (20%).
10/ 50 pts
Product
Performance on your specific loan type (20%).
10/ 50 pts
Pull Through
How reliably a lender closes the loans it starts (20%).
10/ 50 pts
Place
Depth of a lender's expertise in your local market (20%).
10/ 50 pts
Promptness
How quickly a lender answers real quote requests — blended in once they respond (20%).
Champion(80%+ = 40-50 points)
Superstar(60-79% = 30-39 points)
Data Integrity & Updates
Data is updated quarterly based on the latest HMDA filings and proprietary Safe Rate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.
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The 5 PsRankings are calculated from observed lender differences on closed loans across Pricing, Pull-through, Product, and Place, plus Promptness when a lender has answered real shopper quote requests.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.