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University of Wisconsin Credit Union

Credit UnionMadison, WIDirect to Consumer

We analyzed every closed loan from University of Wisconsin Credit Union 2.6k loans across 4k applications— and benchmarked them against peer lenders across the 4 Ps of Mortgage Shopping.

Pricing
Strong
vs. all lenders
Pull Through
Strong
closing strength
Products
Exceptional
FHA · Conventional · Jumbo
Place
Sound
Regional · 13 mkts
Safe Rate AwardsConventional SuperstarPurchase SuperstarRefinance Superstar

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Safe Rate's Summary

What They Do Well

  • Competitive pricing compared to the market
  • Lower than average lender fees
  • Strong pull through performance
  • Particularly strong in Conventional and Jumbo loans

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Report Card

University of Wisconsin Credit Union performance at a glance

CategoryScorevs. Peers
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Strong
Highly Competitive
+15.3 bps above market avg
Pull Through
Closing strength
Strong
Highly Competitive
Top 40% of lenders
By Loan Product· Specialization by type
Conventional
Exceptional
Market Leader
Top 20% of lenders
FHA
Sound
Industry Standard
Top 60% of lenders
Jumbo
Strong
Highly Competitive
Top 40% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Exceptional
Market Leader
Top 20% of lenders
Refinance
Exceptional
Market Leader
Top 20% of lenders
By Location· Geographic coverage
Geographic Reach
Coverage footprint
Sound
Industry Standard
Top 60% of lenders
Regional14 markets

Loan Product Performance

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Strong
Exceptional
Strong
Strong
2,56998.4%
+0.150%Above
$391Fees
FHA Loans
Sound
Sound
Sound
160.6%
+0.389%Above
$821Fees
Jumbo Loans
Strong
Strong
Strong
200.8%
+0.348%Above
$2,135Credit

Loan Purpose Performance

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Strong
Exceptional
Strong
Strong
2,11080.8%
+0.168%Above
$349Fees
Refinance
Strong
Exceptional
Strong
Strong
50119.2%
+0.087%Above
$563Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
2,611
Applications
3,525
Volume
$789 million
Pricing & Closing
Avg Rate Spread
+0.153%
vs. market APOR
Avg Net Fees
$387
Origination − Credits
Pullthrough Rate
74.1%
Applications → Closed
Typical Borrower
Avg Loan Amount
$302,300
Avg Borrower Income
$145,021
Avg Property Value
$424,786

Geographic Coverage

Geographic Performance

Metro Areas
13
States Served
3
We count Washington DC as a state
Avg Place Specialization
Sound

States with Loan Originations

ILMNWI

Top Metro Areas by Place Specialization Score

1
Madison, WI, WIMSA
Volume: 1,316Mix: 50.40%of portfolio
Place
Exceptional
2
Milwaukee, WIMSA
Volume: 692Mix: 26.50%of portfolio
Place
Exceptional
3
Janesville, WIMSA
Volume: 82Mix: 3.14%of portfolio
Place
Strong
4
Racine, WIMSA
Volume: 31Mix: 1.19%of portfolio
Place
Sound
5
Green Bay, WI, WIMSA
Volume: 28Mix: 1.07%of portfolio
Place
Sound
6
La Crosse, WI-MNMSA
Volume: 27Mix: 1.03%of portfolio
Place
Sound
7
Oshkosh, WIMSA
Volume: 23Mix: 0.88%of portfolio
Place
Sound
8
Fond du Lac, WI, WIMSA
Volume: 17Mix: 0.65%of portfolio
Place
Sound
9
Appleton, WI, WIMSA
Volume: 18Mix: 0.69%of portfolio
Place
Sound
10
Minneapolis, MN-WIMSA
Volume: 26Mix: 1.00%of portfolio
Place
Sound
Showing 10 of 13 metro areas

Top States by Place Specialization Score

1
WIState
Volume: 2,546Mix: 97.51%of portfolio
Place
Exceptional
2
ILState
Volume: 38Mix: 1.46%of portfolio
Place
Sound
3
MNState
Volume: 27Mix: 1.03%of portfolio
Place
Sound

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.