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Willamette Valley Bank

BankSalem, ORDirect to Consumer

We analyzed every closed loan from Willamette Valley Bank 636 loans across 952 applications— and benchmarked them against peer lenders across the 4 Ps of Mortgage Shopping.

Pricing
Mediocre
vs. all lenders
Pull Through
Strong
closing strength
Products
Strong
FHA · Conventional · VA · Jumbo
Place
Strong
Near-National · 6 mkts

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Safe Rate's Summary

What They Do Well

  • Strong pull through performance
  • Particularly strong in Conventional and FHA and VA and Jumbo loans
  • Nationwide availability with consistent service

Things to Think About

  • Pricing may be below industry average
  • Higher than average fees ($5,714)

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Report Card

Willamette Valley Bank performance at a glance

CategoryScorevs. Peers
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Mediocre
Below peers
+31.1 bps above market avg
Pull Through
Closing strength
Strong
Highly Competitive
Top 40% of lenders
By Loan Product· Specialization by type
Conventional
Strong
Highly Competitive
Top 40% of lenders
FHA
Strong
Highly Competitive
Top 40% of lenders
VA
Strong
Highly Competitive
Top 40% of lenders
Jumbo
Strong
Highly Competitive
Top 40% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Strong
Highly Competitive
Top 40% of lenders
Refinance
Strong
Highly Competitive
Top 40% of lenders
By Location· Geographic coverage
Geographic Reach
Coverage footprint
Strong
Highly Competitive
Top 40% of lenders
Near-National7 markets

Loan Product Performance

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Sound
Strong
Mediocre
Strong
39061.3%
+0.307%Above
$5,600Fees
FHA Loans
Sound
Strong
Mediocre
Strong
17627.7%
+0.442%Above
$6,193Fees
VA Loans
Sound
Strong
Mediocre
Strong
568.8%
-0.153%Below
$5,015Fees
Jumbo Loans
Strong
Strong
Strong
132.0%
+0.553%Above
$9,760Fees

Loan Purpose Performance

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Sound
Strong
Mediocre
Strong
54185.1%
+0.336%Above
$5,819Fees
Refinance
Acceptable
Strong
Mediocre
Sound
9514.9%
+0.165%Above
$5,112Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
636
Applications
952
Volume
$253 million
Pricing & Closing
Avg Rate Spread
+0.311%
vs. market APOR
Avg Net Fees
$5,714
Origination − Credits
Pullthrough Rate
66.8%
Applications → Closed
Typical Borrower
Avg Loan Amount
$398,396
Avg Borrower Income
$144,447
Avg Property Value
$532,642

Geographic Coverage

Geographic Performance

Metro Areas
6
States Served
37
We count Washington DC as a state
Avg Place Specialization
Strong

States with Loan Originations

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Top Metro Areas by Place Specialization Score

1
Coeur d'Alene, ID, IDMSA
Volume: 229Mix: 36.01%of portfolio
Place
Exceptional
2
Medford, OR, ORMSA
Volume: 82Mix: 12.89%of portfolio
Place
Strong
3
Spokane, WAMSA
Volume: 35Mix: 5.50%of portfolio
Place
Strong
4
Salem, OR, ORMSA
Volume: 24Mix: 3.77%of portfolio
Place
Sound
5
Boise City, ID, IDMSA
Volume: 37Mix: 5.82%of portfolio
Place
Sound
6
Portland, OR-WAMSA
Volume: 38Mix: 5.97%of portfolio
Place
Sound

Top States by Place Specialization Score

1
IDState
Volume: 343Mix: 53.93%of portfolio
Place
Strong
2
ORState
Volume: 170Mix: 26.73%of portfolio
Place
Strong
3
WAState
Volume: 52Mix: 8.18%of portfolio
Place
Sound

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.