Zillow Home Loans
We analyzed every closed loan from Zillow Home Loans — 9.4k loans across 13k applications— and benchmarked them against peer lenders across the 5 Ps of Mortgage Shopping.
Ratings· each scored 1–5 against peer lenders
Pricing
Acceptable
2/5
vs. all lenders
Pull-through
Strong
4/5
closing strength
Product
Exceptional
5/5
FHA · Conventional · VA · Jumbo
Place
Strong
4/5
National · 49 mkts
Awards
FHA
Superstar
VA
Superstar
Summary
What They Do Well
- Strong pull through performance
- Particularly strong in Conventional and FHA and VA loans
- Nationwide availability with consistent service
Things to Think About
- Pricing may be below industry average
Explore another lender or local market
Report Card
Zillow Home Loans performance at a glance
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Acceptable
+43.5 bps above market avg
Pull Through
Closing strength
Strong
Top 40% of lenders
By Loan Product· Specialization by type
Conventional
Strong
Top 40% of lenders
FHA
Exceptional
Top 20% of lenders
VA
Strong
Top 40% of lenders
Jumbo
Sound
Top 60% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Strong
Top 40% of lenders
Refinance
Sound
Top 60% of lenders
By Location· Geographic coverage
Geographic Reach
National · 50 markets
Strong
Top 40% of lenders
Loan Product Performance
Performance by Loan Product
| Loan Type | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Conventional | 6,646 | 71.0% | +0.428%Above | $2,695Fees | ||||
FHA Loans | 2,151 | 23.0% | +0.557%Above | $3,569Fees | ||||
VA Loans | 527 | 5.6% | -0.283%Below | $2,935Fees | ||||
Jumbo Loans | 32 | 0.3% | +0.229%Above | $2,666Fees |
Conventional
OverallSound
ProductStrong
PricingAcceptable
Pull ThroughSound
Volume6,646
Mix71.0%
Spread
+0.428%Above
Fees
$2,695Fees
FHA Loans
OverallStrong
ProductExceptional
PricingAcceptable
Pull ThroughStrong
Volume2,151
Mix23.0%
Spread
+0.557%Above
Fees
$3,569Fees
VA Loans
OverallStrong
ProductStrong
PricingAcceptable
Pull ThroughStrong
Volume527
Mix5.6%
Spread
-0.283%Below
Fees
$2,935Fees
Jumbo Loans
OverallSound
ProductSound
PricingSound
Pull ThroughMediocre
Volume32
Mix0.3%
Spread
+0.229%Above
Fees
$2,666Fees
Loan Purpose Performance
Performance by Loan Purpose
| Purpose | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Purchase | 9,285 | 99.2% | +0.435%Above | $2,912Fees | ||||
Refinance | 71 | 0.8% | +0.346%Above | $2,161Fees |
Purchase
OverallSound
ProductStrong
PricingAcceptable
Pull ThroughSound
Volume9,285
Mix99.2%
Spread
+0.435%Above
Fees
$2,912Fees
Refinance
OverallAcceptable
ProductSound
PricingAcceptable
Pull ThroughAcceptable
Volume71
Mix0.8%
Spread
+0.346%Above
Fees
$2,161Fees
At a Glance
Lender Overview
Lending Activity
Loans Originated
9,356
Applications
13,032
Volume
$3 billion
Pricing & Closing
Avg Rate Spread
+0.435%
vs. market APOR
Avg Net Fees
$2,906
Origination − Credits
Pullthrough Rate
71.8%
Applications → Closed
Typical Borrower
Avg Loan Amount
$333,365
Avg Borrower Income
$126,309
Avg Property Value
$400,213
Geographic Coverage
Geographic Performance
Metro Areas
49
markets with activity
States Served
50
of 50 states + DC
Avg Place Specialization
Strong
4/5
States with Loan Originations
50Northeast8
CTMEMANHNJPARIVT
Midwest12
IAILINKSMIMNMONDNEOHSDWI
South17
ALARDCDEFLGAKYLAMDMSNCOKSCTNTXVAWV
West13
AKAZCACOHIIDMTNMNVORUTWAWY
Top Metro Areas by Place Specialization Score
Volume 582Mix 6.22% of portfolio
81/100
Exceptional
Volume 429Mix 4.59% of portfolio
81/100
Exceptional
Volume 284Mix 3.04% of portfolio
79/100
Strong
Volume 631Mix 6.74% of portfolio
78/100
Strong
Volume 464Mix 4.96% of portfolio
78/100
Strong
Volume 217Mix 2.32% of portfolio
78/100
Strong
Volume 230Mix 2.46% of portfolio
72/100
Strong
Volume 198Mix 2.12% of portfolio
70/100
Strong
Volume 154Mix 1.65% of portfolio
70/100
Strong
Volume 220Mix 2.35% of portfolio
69/100
StrongShowing 10 of 49 metro areas
Top States by Place Specialization Score
1
GeorgiaState
Volume 947Mix 10.12% of portfolio
81/100
Exceptional2
ArizonaState
Volume 673Mix 7.19% of portfolio
78/100
Strong3
North CarolinaState
Volume 908Mix 9.71% of portfolio
77/100
Strong4
ColoradoState
Volume 541Mix 5.78% of portfolio
75/100
Strong5
TexasState
Volume 857Mix 9.16% of portfolio
74/100
Strong6
CaliforniaState
Volume 842Mix 9.00% of portfolio
73/100
Strong7
FloridaState
Volume 756Mix 8.08% of portfolio
72/100
Strong8
OregonState
Volume 227Mix 2.43% of portfolio
71/100
Strong9
NevadaState
Volume 170Mix 1.82% of portfolio
69/100
Strong10
South CarolinaState
Volume 198Mix 2.12% of portfolio
68/100
StrongShowing 10 of 46 states
How We Rank Lenders
Our rankings use an equal-weight average of scores across our core categories (Pricing, Product, Pull-Through, Place), with lender promptness blended in when a lender has responded to real shopper quote requests.
Our Point System (Max 30 Points)
10/ 30 pts
Pricing
Rate and fee competitiveness (33%)
10/ 30 pts
Pull Through
Reliability in closing loans (33%)
10/ 30 pts
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
⭐
Superstar(60-79% = 18-23 points)
Data Integrity & Updates
Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.
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The 5 PsRankings are calculated from observed lender differences on closed loans across Pricing, Pull-through, Product, and Place, plus Promptness when a lender has answered real shopper quote requests.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.