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Advantage Plus

Credit UnionPocatello, IDHQDirectReviews near you on Google

Advantage Plus has 91 closed loans in our dataset — fully analyzed and benchmarked against peers across the 5 Ps of Mortgage Shopping.

Safe Rate Ratings· each scored 1–5 against peer lenders
Pull-through
Acceptable
2/5
closing strength
Product
Sound
3/5
FHA · Conventional
Place
Strong
4/5
Regional · 1 mkts

Safe Rate Summary

Things to Think About

  • Pull through efficiency is below industry average

Explore another lender or local market

Report Card

Advantage Plus performance at a glance

Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
No peer data
Pull Through
Closing strength
Acceptable
Bottom 40% of lenders
By Loan Product· Specialization by type
Conventional
Sound
Top 60% of lenders
FHA
Sound
Top 60% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Sound
Top 60% of lenders
Refinance
Acceptable
Bottom 40% of lenders
By Location· Geographic coverage
Geographic Reach
Regional · 2 markets
Strong
Top 40% of lenders

Loan Product Performance

Performance by Loan Product

Conventional
Overall
Sound
Product
Sound
Pricing
Pull Through
Strong
Volume70
Mix76.9%
Spread
Fees
FHA Loans
Overall
Sound
Product
Sound
Pricing
Pull Through
Sound
Volume13
Mix14.3%
Spread
+1.102%Above
Fees
$2,987Fees

Loan Purpose Performance

Performance by Loan Purpose

Purchase
Overall
Sound
Product
Sound
Pricing
Pull Through
Sound
Volume67
Mix73.6%
Spread
+1.102%Above
Fees
$2,987Fees
Refinance
Overall
Sound
Product
Acceptable
Pricing
Pull Through
Sound
Volume24
Mix26.4%
Spread
Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
91
Applications
135
Volume
$27 million
Pricing & Closing
Pullthrough Rate
67.4%
Applications → Closed
Typical Borrower
Avg Loan Amount
$300,055
Avg Borrower Income
$132,516
Avg Property Value
$450,385

Geographic Coverage

Geographic Performance

Metro Areas
1
markets with activity
States Served
4
of 50 states + DC
Avg Place Specialization
Strong
4/5

States with Loan Originations

4
4 states with loan originationsAlaskaAlabamaArkansasArizonaCaliforniaColoradoConnecticutWashington, DCDelawareFloridaGeorgiaHawaiiIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWashingtonWisconsinWest VirginiaWyoming
Northeast1
PA
West3
AZIDWY

Top Metro Areas by Place Specialization Score

1© Ken Lund · CC BY-SA 2.0
Pocatello, IDMetro
Volume 28Mix 30.77% of portfolio
69/100
Strong

Top States by Place Specialization Score

Idaho
Idaho
1
IdahoState
Volume 77Mix 84.62% of portfolio
68/100
Strong

How We Rank Lenders

Our rankings use an equal-weight average of scores across our core categories (Pricing, Product, Pull-Through, Place), with lender promptness blended in when a lender has responded to real shopper quote requests.

Our Point System (Max 30 Points)

10/ 30 pts
Pricing
Rate and fee competitiveness (33%)
10/ 30 pts
Pull Through
Reliability in closing loans (33%)
10/ 30 pts
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 5 PsRankings are calculated from observed lender differences on closed loans across Pricing, Pull-through, Product, and Place, plus Promptness when a lender has answered real shopper quote requests.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.