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Citizens Bank

Bank|Columbia, MS|Regional
Loans Originated
139
Applications
158
Volume
$16 million
Offers loans directly to consumers
Overall Pull Through
Strong

Pricing and Pullthrough Overview

Pullthrough Rate
88.0%
Percentage of applications that result in closed loans

Safe Rate's Summary

What They Do Well

  • Strong pull through performance

Report Card

Citizens Bank performance at a glance

CategoryRatingGradeDetails
Pricing
Rate competitiveness
N/ANo data available
Pull Through
Closing Strength
StrongHighly Competitive
Products
Loan Type Specialists
Specialization score by loan product
Conventional
SoundIndustry Standard
USDA
SoundIndustry Standard
Purpose
Reason specialization
Specialization score by loan purpose
Purchase
AcceptableNear industry average
Refinance
StrongHighly Competitive
Places
Geographic coverage
StrongRegional · 2 metro areas · 3 states
Rating Scale:
Exceptional (80-100)
Strong (60-79)
Sound (40-59)
Acceptable (20-39)
Mediocre (0-19)

Typical Borrower Profile

Average Loan Amount
$120,108
Average Borrower Income
$93,223
Average Property Value
$221,331

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Strong
Sound
N/A
Exceptional
12690.6%
USDA Loans
Sound
Sound
N/A
N/A
107.2%

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Acceptable
Acceptable
N/A
Sound
4834.5%
Refinance
Strong
Strong
N/A
Exceptional
9165.5%

Geographic Coverage

Metro Areas
1
States Served
3
We count Washington DC as a state
Avg Place Specialization
Strong

States with Loan Originations

LAMSTN

Top Metro Areas by Place Specialization Score

1
Hattiesburg, MS, MSMSA
Volume: 24Mix: 17.27%
Place Specialization
Strong

Top States by Place Specialization Score

1
MSState
Volume: 136Mix: 97.84%
Place Specialization
Strong

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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