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KL

Kind Lending

Independent Mortgage CompanyLexington, KYHQWholesaleReviews near you on Google

Kind Lending's 13.4k closed loans and 20k applications, benchmarked against peer lenders across the 5 Ps of Mortgage Shopping.

Safe Rate Ratings· each scored 1–5 against peer lenders
Pricing
Acceptable
2/5
vs. all lenders
Pull-through
Strong
4/5
closing strength
Product
Exceptional
5/5
FHA · Conventional · VA · Jumbo · USDA
Place
Strong
4/5
National · 49 mkts
Safe Rate Awards
Conventional Superstar
Conventional
Superstar
FHA Superstar
FHA
Superstar
VA Superstar
VA
Superstar
USDA Superstar
USDA
Superstar
Purchase Superstar
Purchase
Superstar
Refinance Superstar
Refinance
Superstar

Safe Rate Summary

What They Do Well

  • Strong pull through performance
  • High volume lender with significant market experience
  • Particularly strong in Conventional and FHA and VA and Jumbo and USDA loans
  • Nationwide availability with consistent service

Things to Think About

  • Pricing may be below industry average

Explore another lender or local market

Report Card

Kind Lending performance at a glance

Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Acceptable
+34.8 bps above market avg
Pull Through
Closing strength
Strong
Top 40% of lenders
By Loan Product· Specialization by type
Conventional
Exceptional
Top 20% of lenders
FHA
Exceptional
Top 10% of lenders
VA
Exceptional
Top 20% of lenders
Jumbo
Exceptional
Top 20% of lenders
USDA
Exceptional
Top 10% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Exceptional
Top 20% of lenders
Refinance
Exceptional
Top 20% of lenders
By Location· Geographic coverage
Geographic Reach
National · 50 markets
Strong
Top 40% of lenders

Loan Product Performance

Performance by Loan Product

Conventional
Overall
Strong
Product
Exceptional
Pricing
Acceptable
Pull Through
Strong
Volume7,346
Mix54.8%
Spread
+0.383%Above
Fees
$2,902Fees
FHA Loans
Overall
Strong
Product
Exceptional
Pricing
Sound
Pull Through
Strong
Volume4,431
Mix33.1%
Spread
+0.415%Above
Fees
$2,727Fees
VA Loans
Overall
Strong
Product
Exceptional
Pricing
Strong
Pull Through
Strong
Volume1,197
Mix8.9%
Spread
-0.389%Below
Fees
$1,803Fees
Jumbo Loans
Overall
Sound
Product
Exceptional
Pricing
Acceptable
Pull Through
Sound
Volume201
Mix1.5%
Spread
+0.569%Above
Fees
$2,241Fees
USDA Loans
Overall
Strong
Product
Exceptional
Pricing
Sound
Pull Through
Strong
Volume224
Mix1.7%
Spread
+0.297%Above
Fees
$1,979Fees

Loan Purpose Performance

Performance by Loan Purpose

Purchase
Overall
Strong
Product
Exceptional
Pricing
Acceptable
Pull Through
Strong
Volume11,809
Mix88.1%
Spread
+0.359%Above
Fees
$2,748Fees
Refinance
Overall
Sound
Product
Exceptional
Pricing
Acceptable
Pull Through
Sound
Volume1,590
Mix11.9%
Spread
+0.271%Above
Fees
$2,846Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
13,399
Applications
20,361
Volume
$5 billion
Pricing & Closing
Avg Rate Spread
+0.348%
vs. market APOR
Avg Net Fees
$2,761
Origination − Credits
Pullthrough Rate
65.8%
Applications → Closed
Typical Borrower
Avg Loan Amount
$426,770
Avg Borrower Income
$161,591
Avg Property Value
$528,143

Geographic Coverage

Geographic Performance

Metro Areas
49
markets with activity
States Served
49
of 50 states + DC
Avg Place Specialization
Strong
4/5

States with Loan Originations

49
49 states with loan originationsAlaskaAlabamaArkansasArizonaCaliforniaColoradoConnecticutWashington, DCDelawareFloridaGeorgiaHawaiiIowaIdahoIllinoisIndianaKansasKentuckyLouisianaMassachusettsMarylandMaineMichiganMinnesotaMissouriMississippiMontanaNorth CarolinaNorth DakotaNebraskaNew HampshireNew JerseyNew MexicoNevadaNew YorkOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaVermontWashingtonWisconsinWest VirginiaWyoming
Northeast7
CTMENHNJPARIVT
Midwest12
IAILINKSMIMNMONDNEOHSDWI
South17
ALARDCDEFLGAKYLAMDMSNCOKSCTNTXVAWV
West13
AKAZCACOHIIDMTNMNVORUTWAWY

Top Metro Areas by Place Specialization Score

Volume 784Mix 5.85% of portfolio
96/100
Exceptional
Volume 499Mix 3.72% of portfolio
85/100
Exceptional
Volume 283Mix 2.11% of portfolio
83/100
Exceptional
Volume 170Mix 1.27% of portfolio
83/100
Exceptional
Volume 170Mix 1.27% of portfolio
81/100
Exceptional
6© Bobak Ha'Eri · CC BY 3.0
Bakersfield, CAMetro
Volume 242Mix 1.81% of portfolio
81/100
Exceptional
Volume 74Mix 0.55% of portfolio
77/100
Strong
Volume 219Mix 1.63% of portfolio
77/100
Strong
Volume 501Mix 3.74% of portfolio
76/100
Strong
Volume 352Mix 2.63% of portfolio
76/100
Strong
Showing 10 of 49 metro areas

Top States by Place Specialization Score

Utah
Utah
1
UtahState
Volume 1,182Mix 8.82% of portfolio
86/100
Exceptional
California
California
2
CaliforniaState
Volume 3,338Mix 24.91% of portfolio
85/100
Exceptional
Texas
Texas
3
TexasState
Volume 1,517Mix 11.32% of portfolio
79/100
Strong
Oregon
Oregon
4
OregonState
Volume 418Mix 3.12% of portfolio
78/100
Strong
Georgia
Georgia
5
GeorgiaState
Volume 736Mix 5.49% of portfolio
77/100
Strong
Florida
Florida
6
FloridaState
Volume 1,134Mix 8.46% of portfolio
75/100
Strong
Pennsylvania
Pennsylvania
7
PennsylvaniaState
Volume 505Mix 3.77% of portfolio
74/100
Strong
Kentucky
Kentucky
8
KentuckyState
Volume 274Mix 2.04% of portfolio
72/100
Strong
New Mexico
New Mexico
9
New MexicoState
Volume 197Mix 1.47% of portfolio
72/100
Strong
Washington
Washington
10
WashingtonState
Volume 313Mix 2.34% of portfolio
71/100
Strong
Showing 10 of 44 states

How We Rank Lenders

Our rankings use an equal-weight average of scores across our core categories (Pricing, Product, Pull-Through, Place), with lender promptness blended in when a lender has responded to real shopper quote requests.

Our Point System (Max 30 Points)

10/ 30 pts
Pricing
Rate and fee competitiveness (33%)
10/ 30 pts
Pull Through
Reliability in closing loans (33%)
10/ 30 pts
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 5 PsRankings are calculated from observed lender differences on closed loans across Pricing, Pull-through, Product, and Place, plus Promptness when a lender has answered real shopper quote requests.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.