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LOANFRONT, LLC
Independent Mortgage Company|Hazlet, NJ|Multi-Region
Loans Originated
69
Applications
100
Volume
$17 million
Offers loans directly to consumersSources loans from independent brokers
Overall Pull Through
Sound
Pricing and Pullthrough Overview
Pullthrough Rate
69.0%
Percentage of applications that result in closed loans
Report Card
LOANFRONT, LLC performance at a glance
| Category | Rating | Grade | Details |
|---|---|---|---|
Pricing Rate competitiveness | N/A | No data available | |
Pull Through Closing Strength | Sound | Industry Standard | |
Products Loan Type Specialists | Specialization score by loan product | ||
FHA | Sound | Industry Standard | |
Purpose Reason specialization | Specialization score by loan purpose | ||
Refinance | Sound | Industry Standard | |
Places Geographic coverage | N/A | Multi-Regional · 0 metro areas · 23 states |
Rating Scale:
Exceptional (80-100)
Strong (60-79)
Sound (40-59)
Acceptable (20-39)
Mediocre (0-19)
Typical Borrower Profile
Average Loan Amount
$253,551
Average Borrower Income
$98,464
Average Property Value
$346,304
Performance by Loan Product
| Loan Type | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
FHA Loans | Sound | Sound | N/A | Sound | 69 | 100.0% | — | — |
Performance by Loan Purpose
| Purpose | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Refinance | Sound | Sound | N/A | Sound | 67 | 97.1% | — | — |
How We Rank Lenders
Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.
Our Point System (Max 30 Points)
10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
⭐
Superstar(60-79% = 18-23 points)
Data Integrity & Updates
Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.
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