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Success Lending, LLC

Independent Mortgage CompanyDOVER, DEDirect to Consumer

We analyzed every closed loan from Success Lending 492 loans across 808 applications— and benchmarked them against peer lenders across the 4 Ps of Mortgage Shopping.

Pricing
Acceptable
vs. all lenders
Pull Through
Sound
closing strength
Products
Strong
FHA · Conventional · VA
Place
Sound
Near-National · 7 mkts

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Safe Rate's Summary

What They Do Well

  • Particularly strong in FHA and VA loans
  • Nationwide availability with consistent service

Things to Think About

  • Pricing may be below industry average

Explore another lender or local market

Report Card

Success Lending, LLC performance at a glance

CategoryScorevs. Peers
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Acceptable
Near industry average
+45.1 bps above market avg
Pull Through
Closing strength
Sound
Industry Standard
Top 60% of lenders
By Loan Product· Specialization by type
Conventional
Sound
Industry Standard
Top 60% of lenders
FHA
Strong
Highly Competitive
Top 40% of lenders
VA
Strong
Highly Competitive
Top 40% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Sound
Industry Standard
Top 60% of lenders
Refinance
Acceptable
Near industry average
Bottom 40% of lenders
By Location· Geographic coverage
Geographic Reach
Coverage footprint
Sound
Industry Standard
Top 60% of lenders
Near-National8 markets

Loan Product Performance

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Acceptable
Sound
Acceptable
Acceptable
25952.6%
+0.419%Above
$2,333Fees
FHA Loans
Sound
Strong
Sound
Sound
18938.4%
+0.599%Above
$2,150Fees
VA Loans
Sound
Strong
Sound
Sound
448.9%
-0.106%Below
$1,989Fees

Loan Purpose Performance

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Acceptable
Sound
Acceptable
Acceptable
45893.1%
+0.467%Above
$2,243Fees
Refinance
Acceptable
Acceptable
Sound
Acceptable
346.9%
+0.249%Above
$2,149Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
492
Applications
808
Volume
$157 million
Pricing & Closing
Avg Rate Spread
+0.451%
vs. market APOR
Avg Net Fees
$2,236
Origination − Credits
Pullthrough Rate
60.9%
Applications → Closed
Typical Borrower
Avg Loan Amount
$320,610
Avg Borrower Income
$121,236
Avg Property Value
$380,467

Geographic Coverage

Geographic Performance

Metro Areas
7
States Served
32
We count Washington DC as a state
Avg Place Specialization
Sound

States with Loan Originations

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Top Metro Areas by Place Specialization Score

1
Chicago, ILMSA
Volume: 111Mix: 22.56%of portfolio
Place
Strong
2
Dallas, TXMSA
Volume: 42Mix: 8.54%of portfolio
Place
Sound
3
Indianapolis, INMSA
Volume: 24Mix: 4.88%of portfolio
Place
Sound
4
El Paso, TX, TXMSA
Volume: 15Mix: 3.05%of portfolio
Place
Sound
5
Fort Worth, TXMSA
Volume: 14Mix: 2.85%of portfolio
Place
Sound
6
Charlotte, NC-SCMSA
Volume: 11Mix: 2.24%of portfolio
Place
Sound
7
Raleigh, NCMSA
Volume: 10Mix: 2.03%of portfolio
Place
Sound

Top States by Place Specialization Score

1
ILState
Volume: 131Mix: 26.63%of portfolio
Place
Strong
2
TXState
Volume: 94Mix: 19.11%of portfolio
Place
Sound
3
INState
Volume: 36Mix: 7.32%of portfolio
Place
Sound
4
NCState
Volume: 35Mix: 7.11%of portfolio
Place
Sound
5
WIState
Volume: 22Mix: 4.47%of portfolio
Place
Sound
6
CAState
Volume: 25Mix: 5.08%of portfolio
Place
Sound
7
GAState
Volume: 16Mix: 3.25%of portfolio
Place
Sound
8
VAState
Volume: 14Mix: 2.85%of portfolio
Place
Sound
9
LAState
Volume: 11Mix: 2.24%of portfolio
Place
Sound
10
MDState
Volume: 12Mix: 2.44%of portfolio
Place
Sound
Showing 10 of 11 states

How We Rank Lenders

Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.