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Safe Rate's TrueRank Guarantee
Our rankings are earned, not bought. We analyze 2,347 lenders using federal HMDA data—no pay-to-play, no cherry-picking. You see the best options based on performance metrics, not advertising dollars.
Best Conventional Mortgage Lenders in Florence
Updated February 5, 2026
Market Overview
37
Total Lenders
1,420
Total Loans
0.28%
Median Rate Spread
| Rank | Lender | Overall | Pricing | Product | Pull Through | Place | Avg Fees | Spread | Volume | Action |
|---|---|---|---|---|---|---|---|---|---|---|
1 | SAFE FEDERAL CREDIT UNION | Exceptional | Exceptional | Strong | Strong | Exceptional | $615 | -0.123% | 46 | |
2 | First Reliance Bank | Exceptional | Strong | Strong | Exceptional | Exceptional | $1,415 | -0.032% | 71 | |
3 | First Bank | Exceptional | Exceptional | Strong | Strong | Sound | $789 | -0.183% | 15 | |
4 | NAVY FEDERAL CREDIT UNION | Exceptional | Exceptional | Exceptional | Sound | Sound | $1,190 | -0.229% | 15 | |
5 | Truist Bank | Exceptional | Strong | Exceptional | Strong | Sound | $2,267 | +0.456% | 12 | |
6 | ROCKET MORTGAGE, LLC | Strong | Acceptable | Exceptional | Exceptional | Exceptional | $3,610 | +0.444% | 172 | |
7 | Wells Fargo Bank, National Association | Strong | Strong | Exceptional | Sound | Sound | $2,570 | +0.297% | 20 | |
8 | MOVEMENT MORTGAGE, LLC | Strong | Acceptable | Exceptional | Strong | Exceptional | $2,527 | +0.322% | 149 | |
9 | CROSSCOUNTRY MORTGAGE, LLC | Strong | Acceptable | Exceptional | Strong | Exceptional | $3,502 | +0.671% | 107 | |
10 | FAIRWAY INDEPENDENT MORTGAGE CORPORATION | Strong | Acceptable | Exceptional | Strong | Exceptional | $3,027 | +0.659% | 106 | |
11 | UNITED WHOLESALE MORTGAGE, LLC | Strong | Acceptable | Exceptional | Exceptional | Strong | $3,079 | -0.052% | 49 | |
12 | RESOURCE FINANCIAL SERVICES, INC. | Strong | Sound | Strong | Strong | Strong | $2,954 | +0.306% | 42 | |
13 | SouthState Bank, National Association | Strong | Sound | Exceptional | Strong | Sound | $1,860 | +0.497% | 17 | |
14 | JPMorgan Chase Bank, National Association | Strong | Sound | Exceptional | Strong | Sound | $657 | +0.303% | 11 | |
15 | INSPIRE HOME LOANS INC. | Strong | Acceptable | Strong | Strong | Exceptional | $1,799 | +0.426% | 93 | |
16 | CMG MORTGAGE, INC. | Strong | Acceptable | Exceptional | Strong | Strong | $3,118 | +0.624% | 48 | |
17 | First-Citizens Bank & Trust Company | Strong | Sound | Strong | Sound | Strong | $1,601 | -0.016% | 36 | |
18 | PENNYMAC LOAN SERVICES, LLC | Strong | Sound | Exceptional | Sound | Sound | $2,460 | -0.128% | 11 | |
19 | Magnolia Bank, Incorporated | Strong | Acceptable | Strong | Strong | Strong | $3,972 | +0.429% | 41 | |
20 | GO MORTGAGE, LLC | Strong | Acceptable | Strong | Strong | Strong | $4,307 | +0.603% | 35 | |
21 | GUARANTEED RATE, INC. | Strong | Acceptable | Exceptional | Strong | Sound | $2,331 | +0.640% | 22 | |
22 | UNION HOME MORTGAGE CORP. | Strong | Acceptable | Exceptional | Strong | Sound | $2,520 | +0.597% | 18 | |
23 | NATIONSTAR MORTGAGE LLC | Strong | Acceptable | Exceptional | Strong | Sound | $1,926 | +0.684% | 14 | |
24 | MORTGAGE EQUITY PARTNERS LLC | Strong | Acceptable | Strong | Sound | Strong | $3,932 | +0.420% | 28 | |
25 | NEWREZ LLC | Strong | Acceptable | Exceptional | Sound | Sound | $1,926 | +0.809% | 11 | |
26 | SOUTH CAROLINA FEDERAL CREDIT UNION | Strong | Acceptable | Strong | Strong | Sound | $2,937 | +0.165% | 10 |
How We Rank Lenders
Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.
Our Point System (Max 40 Points)
10
Pricing
Rate and fee competitiveness (25%)
10
Pull Through
Reliability in closing loans (25%)
10
Product
Specialization in the loan type (25%)
10
Place
Local market expertise (25%)
Data Integrity & Updates
Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.
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Florence, SCConventional
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