Safe Rate Rankings

Best Conventional Mortgage Lenders in Bloomington

Updated June 4, 2026

Rankings are a starting point, not a verdict. Safe Rate recommends speaking with 2-3 lenders to find the right fit for your home loan!

⚖️ The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.

🛡️ No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.

📊 HMDA 2024Built using publicly available originated loan data from the federal government.

🎯 Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.

Market

Total Lenders33

Total Loans1,768

Median Rate Spread0.31%

Bloomington Market Insights

Citizens Equity First is Safe Rate's top-ranked Conventional lender in Bloomington, leading on pricing, pullthrough, Conventional product expertise, and local knowledge.
There is often a pricing vs. pullthrough tradeoff in mortgage lending. In Bloomington, Illinois State and Citizens Equity First scores highest on Conventional pricing while Rocket Mortgage and First State Mortgage Services leads on likelihood to close. That is why we encourage speaking with multiple lenders.
United Wholesale Mortgage (UWM) ranks #12 in Bloomington, serving as the platform behind many independent local brokers who live and work in the community. A local broker knows the neighborhoods, the local market, and is personally invested in your outcome. Real estate agents often prefer referring local brokers for their accessibility and responsiveness, qualities that matter when a deal is moving fast. Pricing and experience can vary by broker.
Popular names in Bloomington: Rocket Mortgage (#7) and First State Mortgage Services (#2).

Explore Rankings by Type

Overall Rankings

All lenders in Bloomington

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By Institution Type

Banks Credit Unions Mortgage Companies

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★ Bloomington Exclusive Offer ★

Get a personalized quote from Safe Rate Mortgage (NMLS #1590949). Competitive rates, easy process, and a personal touch.

Rank	Lender	Overall	Pricing	Product	Pull Through	Place	Avg Fees	Rate Spread	# of Loans
1	CITIZENS EQUITY FIRST Credit UnionDirect	Exceptional	Exceptional	Exceptional	Exceptional	Strong	$29Fees	0.024%Below	108
2	FIRST STATE MORTGAGE SERVICES, LLC Independent Mortgage CompanyDirect	Strong	Sound	Exceptional	Exceptional	Exceptional	$1,732Fees	0.332%Above	580
3	ILLINOIS STATE Credit UnionDirect	Strong	Exceptional	Sound	Exceptional	Strong	$516Fees	0.318%Below	73
4	PNC Bank, National Association BankDirect	Strong	Strong	Exceptional	Strong	Strong	$498Credit	0.052%Above	63
5	U.S. Bank National Association BankDirect	Strong	Strong	Exceptional	Strong	Sound	$522Fees	0.249%Above	33
6	FLAT BRANCH MORTGAGE, INC. Independent Mortgage CompanyDirect	Strong	Sound	Exceptional	Exceptional	Sound	$1,107Fees	0.371%Above	31
7	ROCKET MORTGAGE, LLC Independent Mortgage CompanyDirect & Wholesale	Strong	Acceptable*	Exceptional	Exceptional	Strong	$3,397Fees	0.447%Above	107
8	IAA Credit Union Credit UnionDirect	Strong	Exceptional	Sound	Strong	Strong	$653Fees	0.037%Below	53
9	Busey Bank BankDirect	Strong	Strong	Strong	Exceptional	Strong	$847Fees	0.240%Above	42
10	INB, National Association BankDirect	Strong	Strong	Strong	Exceptional	Sound	$700Fees	0.234%Above	24
11	NAVY FEDERAL CREDIT UNION Credit UnionDirect	Strong	Exceptional	Exceptional	Sound	Sound	$8Credit	0.508%Below	15
12	UNITED WHOLESALE MORTGAGE, LLC Independent Mortgage CompanyWholesale	Strong	Acceptable*	Exceptional	Exceptional	Sound	$1,758Fees	0.251%Above	39
13	JPMorgan Chase Bank, National Association BankDirect & Wholesale	Strong	Sound*	Exceptional	Strong	Sound	$1,846Fees	0.045%Above	39
14	Prairie State Bank and Trust BankDirect	Strong	Exceptional	Sound	Strong	Sound	$498Fees	0.043%Above	11
15	Heartland Bank and Trust Company BankDirect	Strong	Strong	Strong	Strong	Strong	$372Fees	0.306%Above	35
16	PROVIDENT FUNDING ASSOCIATES, L.P. Independent Mortgage CompanyWholesale	Strong	Exceptional*	Exceptional	Sound	Sound	$30Credit	0.063%Above	14
17	GUILD MORTGAGE COMPANY LLC Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Sound	$1,766Fees	0.565%Above	33
18	Wells Fargo Bank, National Association BankDirect	Strong	Strong	Exceptional	Sound	Sound	$2,019Fees	0.077%Above	13
19	COMPASS MORTGAGE, INC. Independent Mortgage CompanyDirect	Strong	Acceptable	Strong	Strong	Strong	$1,751Fees	0.508%Above	102
20	Morton Community Bank BankDirect	Strong	Sound	Strong	Strong	Strong	$675Fees	0.218%Above	50
21	LOANDEPOT.COM, LLC Independent Mortgage CompanyDirect & Wholesale	Strong	Sound*	Exceptional	Strong	Sound	$2,928Fees	0.442%Above	14
22	POINT MORTGAGE CORPORATION Independent Mortgage CompanyDirect	Sound	Sound	Strong	Strong	Strong	$1,654Fees	0.233%Above	48
23	AMERICAN PACIFIC MORTGAGE CORPORATION Independent Mortgage CompanyDirect	Sound	Mediocre	Exceptional	Strong	Sound	$2,948Fees	0.843%Above	44
24	THE LOAN STORE, INC. Independent Mortgage CompanyWholesale	Sound	Acceptable*	Exceptional	Strong	Acceptable	$1,373Fees	0.421%Above	10
25	GUARANTEED RATE, INC. Independent Mortgage CompanyDirect	Sound	Acceptable	Exceptional	Strong	Acceptable	$1,029Fees	0.184%Above	10
26	Ixonia Bank BankDirect	Sound	Mediocre	Exceptional	Strong	Sound	$3,834Fees	0.737%Above	37
27	NEW AMERICAN FUNDING, LLC Independent Mortgage CompanyDirect	Sound	Acceptable	Exceptional	Sound	Sound	$2,375Fees	0.723%Above	14
28	NATIONSTAR MORTGAGE LLC Independent Mortgage CompanyDirect	Sound	Acceptable	Exceptional	Strong	Sound	$1,579Fees	0.147%Above	11
29	Bank of Pontiac BankDirect	Sound	Sound	Sound	Sound	Sound	$656Fees	0.424%Above	22
30	Synergy One Lending, Inc. Independent Mortgage CompanyDirect	Sound	Acceptable	Strong	Strong	Sound	$3,113Fees	0.838%Above	16
31	Flanagan State Bank BankDirect	Sound	Acceptable	Strong	Sound	Sound	$723Fees	0.721%Above	32

❓ Frequently Asked Questions

How are mortgage lenders ranked in Bloomington, IL?+

Safe Rate ranks lenders using the 4 Ps framework, derived entirely from HMDA (Home Mortgage Disclosure Act) data: Pricing (how competitively a lender prices loans vs. the market benchmark), Pullthrough (how effectively a lender closes applications), Place (the lender's depth of expertise in Bloomington, IL), and Product (performance on specific loan types). Each lender receives a composite Safe Rate Score from 0–100. No lender pays to appear in the rankings.

What is the Safe Rate Score?+

The Safe Rate Score is a 0–100 composite index measuring a lender's performance across Pricing, Pullthrough, Place, and Product. Scores of 80 or above earn Champion status; scores of 60–79 earn Superstar status. All scores are calculated from verified HMDA data — no lender can pay to improve their position.

How many mortgage lenders are active in Bloomington, IL?+

Based on 2024 HMDA data, 33 lenders originated a combined 1,768 loans in Bloomington, IL. Safe Rate's rankings evaluate all of them — not just a curated shortlist.

What does the rate spread tell me about a lender in Bloomington, IL?+

Rate spread measures how much above the Average Prime Offer Rate (APOR) a lender charges. The median rate spread in Bloomington, IL is 0.31%. Lenders in Safe Rate's top rankings consistently price below this median, meaning borrowers typically pay less interest over the life of their loan.

What is HMDA data and why does Safe Rate use it?+

HMDA (Home Mortgage Disclosure Act) is a federal law requiring every mortgage lender to disclose every loan application annually — including rates, amounts, approvals, and denials. Safe Rate uses HMDA because it is government-verified, covers all lenders equally, and cannot be gamed. It is the most objective foundation available for lender rankings.

Does Safe Rate accept payment from lenders to appear in rankings?+

No. Safe Rate rankings are strictly data-driven. No lender can pay to appear in or improve their position in Safe Rate's rankings. The only factor that determines a lender's rank is their verified HMDA performance data.

What is the difference between a bank, credit union, and independent mortgage company?+

Banks and credit unions offer mortgages alongside checking, savings, and other products. Independent Mortgage Companies (IMCs) focus exclusively on originating loans and often offer more product variety and speed. In Bloomington, IL's rankings, all three institution types are evaluated on the same HMDA performance metrics.

How We Rank Lenders

Our rankings use a weighted average of scores across equally-weighted categories to evaluate lenders on a linear, raw performance scale.

Our Point System (Max 40 Points)

Pricing

Rate and fee competitiveness (25%)

Pull Through

Reliability in closing loans (25%)

Product

Specialization in the loan type (25%)

Place

Local market expertise (25%)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

⚖️ Licensing & Disclosures

Lender rankings and market statistics are created by Dylan Hall, licensed mortgage loan officer (NMLS #1658740). Safe Rate is a mortgage technology platform; mortgage lending services are provided by PartnerOwn LLC dba Safe Rate Mortgage, a licensed mortgage broker and lender (NMLS #1590949). Safe Rate Mortgage is a lending partner of some of the lenders ranked on this page, and Safe Rate Inc. has software or service customers on this list; however, all rankings are calculated using objective, public Home Mortgage Disclosure Act (HMDA) datasets, completely independent of any corporate partnerships, client relationships, or compensation.