Safe Rate Rankings

Best Mortgage Companie Lenders in Crestview

Updated June 4, 2026

Rankings are a starting point, not a verdict. Safe Rate recommends speaking with 2-3 lenders to find the right fit for your home loan!

⚖️ The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
🛡️ No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
📊 HMDA 2024Built using publicly available originated loan data from the federal government.
🎯 Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.
Total Lenders85
Total Loans5,034
Median Rate Spread0.11%
Crestview Market Insights
  • Dsld Mortgage is Safe Rate's top-ranked mortgage company in Crestview, leading the composite scorecard across pricing, pullthrough, products, and local expertise.
  • There is often a pricing vs. pullthrough tradeoff in mortgage lending. In Crestview, Dsld Mortgage and Mortgage One of the South scores highest on pricing while Rocket Mortgage and United Wholesale Mortgage leads on likelihood to close. That is why we encourage speaking with multiple lenders.
  • United Wholesale Mortgage (UWM) ranks #2 in Crestview, serving as the platform behind many independent local brokers who live and work in the community. A local broker knows the neighborhoods, the local market, and is personally invested in your outcome. Real estate agents often prefer referring local brokers for their accessibility and responsiveness, qualities that matter when a deal is moving fast. Pricing and experience can vary by broker.
  • Popular names in Crestview: Rocket Mortgage (#3) and United Wholesale Mortgage (#2).

Explore Rankings by Type

Overall Rankings

All lenders in Crestview

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RankLenderOverallPricingPull ThroughPlaceAvg FeesRate Spread# of LoansAction
1
DSLD MORTGAGE, LLC
Independent Mortgage CompanyDirect
Exceptional
Exceptional
Exceptional
Exceptional
$112Fees
0.424%Below
141
2
UNITED WHOLESALE MORTGAGE, LLC
Independent Mortgage CompanyWholesale
Strong
Sound*
Exceptional
Exceptional
$2,880Fees
0.037%Below
438
3
ROCKET MORTGAGE, LLC
Independent Mortgage CompanyDirect & Wholesale
Strong
Acceptable*
Exceptional
Exceptional
$4,345Fees
0.157%Above
343
4
FBC MORTGAGE, LLC
Independent Mortgage CompanyDirect & Wholesale
Strong
Strong*
Exceptional
Strong
$1,099Fees
0.831%Below
68
5
MOVEMENT MORTGAGE, LLC
Independent Mortgage CompanyDirect
Strong
Acceptable
Exceptional
Exceptional
$3,335Fees
0.093%Above
275
6
FREEDOM MORTGAGE CORPORATION
Independent Mortgage CompanyDirect & Wholesale
Strong
Sound*
Strong
Strong
$1,974Fees
0.185%Below
103
7
MORTGAGE ONE OF THE SOUTH, INC.
Independent Mortgage CompanyDirect
Strong
Exceptional
Acceptable
Strong
$1,780Fees
0.532%Below
37
8
ARK-LA-TEX FINANCIAL SERVICES, LLC.
Independent Mortgage CompanyDirect & Wholesale
Strong
Sound*
Exceptional
Sound
$436Fees
0.178%Above
34
9
Mortgage Research Center, LLC
Independent Mortgage CompanyDirect
Strong
Acceptable
Strong
Strong
$5,424Fees
0.240%Below
141
10
PRIMELENDING, A PLAINSCAPITAL COMPANY
Independent Mortgage CompanyDirect
Strong
Acceptable
Exceptional
Strong
$2,929Fees
0.127%Above
91
11
CMG MORTGAGE, INC.
Independent Mortgage CompanyDirect
Strong
Acceptable
Exceptional
Strong
$1,363Fees
0.438%Below
77
12
PENNYMAC LOAN SERVICES, LLC
Independent Mortgage CompanyDirect & Wholesale
Strong
Sound*
Strong
Strong
$1,160Fees
0.416%Below
55
13
NEW AMERICAN FUNDING, LLC
Independent Mortgage CompanyDirect
Strong
Acceptable
Sound
Exceptional
$2,260Fees
0.001%Below
381
14
GUARANTEED RATE, INC.
Independent Mortgage CompanyDirect
Sound
Sound
Strong
Strong
$3,051Fees
0.079%Above
64
15
TOWNE MORTGAGE COMPANY
Independent Mortgage CompanyWholesale
Sound
Acceptable*
Strong
Sound
$2,246Fees
0.422%Above
33
16
MSA MORTGAGE, LLC
Independent Mortgage CompanyDirect
Sound
Strong
Sound
22
17
Waterstone Mortgage Corporation
Independent Mortgage CompanyDirect
Sound
Mediocre
Strong
Strong
$4,961Fees
0.460%Above
118
18
Capital City Home Loans, LLC
Independent Mortgage CompanyDirect
Sound
Sound
Strong
Sound
$3,076Fees
0.168%Above
29
19
LOANDEPOT.COM, LLC
Independent Mortgage CompanyDirect & Wholesale
Sound
Sound*
Strong
Sound
$3,529Fees
0.247%Above
23
20
CROSSCOUNTRY MORTGAGE, LLC
Independent Mortgage CompanyDirect
Sound
Acceptable
Strong
Strong
$4,098Fees
0.473%Above
104
21
SWBC MORTGAGE CORPORATION
Independent Mortgage CompanyDirect
Sound
Acceptable
Exceptional
Sound
$627Fees
0.246%Above
24
22
INSPIRE HOME LOANS INC.
Independent Mortgage CompanyDirect
Sound
Sound
Strong
Sound
$1,808Fees
0.503%Above
22
23
FAIRWAY INDEPENDENT MORTGAGE CORPORATION
Independent Mortgage CompanyDirect
Sound
Acceptable
Exceptional
Sound
$3,343Fees
0.088%Above
37
24
GUILD MORTGAGE COMPANY LLC
Independent Mortgage CompanyDirect
Sound
Acceptable
Exceptional
Sound
$3,020Fees
0.168%Above
37
25
NFM, INC.
Independent Mortgage CompanyDirect
Sound
Acceptable
Exceptional
Sound
$4,319Fees
0.749%Above
28
26
NEWREZ LLC
Independent Mortgage CompanyDirect & Wholesale
Sound
Acceptable*
Sound
Strong
$3,217Fees
0.340%Above
59
27
COASTAL LOANS, LLC
Independent Mortgage CompanyDirect
Sound
Acceptable
Exceptional
Sound
$3,850Fees
0.117%Above
22
28
NATIONSTAR MORTGAGE LLC
Independent Mortgage CompanyDirect
Sound
Acceptable
Strong
Sound
$3,803Fees
0.048%Above
36
29
GUARANTEED RATE AFFINITY, LLC
Independent Mortgage CompanyDirect
Sound
Acceptable
Strong
Strong
$2,991Fees
0.259%Above
39
30
Paramount Residential Mortgage Group, Inc.
Independent Mortgage CompanyDirect & Wholesale
Sound
Acceptable*
Strong
Sound
$1,999Fees
0.036%Above
26
31
SUMMIT FUNDING, INC.
Independent Mortgage CompanyDirect
Sound
Mediocre
Exceptional
Sound
$2,463Fees
0.287%Below
27
32
AMERICAN PACIFIC MORTGAGE CORPORATION
Independent Mortgage CompanyDirect
Sound
Mediocre
Exceptional
Sound
$3,792Fees
0.123%Above
26
33
MORTGAGE SOLUTIONS OF COLORADO, LLC
Independent Mortgage CompanyDirect & Wholesale
Sound
Acceptable*
Strong
Sound
$3,838Fees
0.745%Above
22
34
Equity Prime Mortgage LLC
Independent Mortgage CompanyDirect
Sound
Acceptable
Strong
Sound
$3,681Fees
0.611%Above
21
35
CARRINGTON MORTGAGE SERVICES, LLC
Independent Mortgage CompanyDirect
Acceptable
Acceptable
Sound
Sound
$4,318Fees
0.394%Above
21

Frequently Asked Questions

How are mortgage lenders ranked in Crestview?+

Safe Rate ranks lenders using the 4 Ps framework, derived entirely from HMDA (Home Mortgage Disclosure Act) data: Pricing (how competitively a lender prices loans vs. the market benchmark), Pullthrough (how effectively a lender closes applications), Place (the lender's depth of expertise in Crestview), and Product (performance on specific loan types). Each lender receives a composite Safe Rate Score from 0–100. No lender pays to appear in the rankings.

What is the Safe Rate Score?+

The Safe Rate Score is a 0–100 composite index measuring a lender's performance across Pricing, Pullthrough, Place, and Product. Scores of 80 or above earn Champion status; scores of 60–79 earn Superstar status. All scores are calculated from verified HMDA data — no lender can pay to improve their position.

How many mortgage lenders are active in Crestview?+

Based on 2024 HMDA data, 85 lenders originated a combined 5,034 loans in Crestview. Safe Rate's rankings evaluate all of them — not just a curated shortlist.

What does the rate spread tell me about a lender in Crestview?+

Rate spread measures how much above the Average Prime Offer Rate (APOR) a lender charges. The median rate spread in Crestview is 0.11%. Lenders in Safe Rate's top rankings consistently price below this median, meaning borrowers typically pay less interest over the life of their loan.

What is HMDA data and why does Safe Rate use it?+

HMDA (Home Mortgage Disclosure Act) is a federal law requiring every mortgage lender to disclose every loan application annually — including rates, amounts, approvals, and denials. Safe Rate uses HMDA because it is government-verified, covers all lenders equally, and cannot be gamed. It is the most objective foundation available for lender rankings.

Does Safe Rate accept payment from lenders to appear in rankings?+

No. Safe Rate rankings are strictly data-driven. No lender can pay to appear in or improve their position in Safe Rate's rankings. The only factor that determines a lender's rank is their verified HMDA performance data.

What is the difference between a bank, credit union, and independent mortgage company?+

Banks and credit unions offer mortgages alongside checking, savings, and other products. Independent Mortgage Companies (IMCs) focus exclusively on originating loans and often offer more product variety and speed. In Crestview's rankings, all three institution types are evaluated on the same HMDA performance metrics.

How We Rank Lenders

Our rankings use a weighted average of scores across equally-weighted categories to evaluate lenders on a linear, raw performance scale.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Place
Local market expertise (33%)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

⚖️ Licensing & Disclosures

Lender rankings and market statistics are created by Dylan Hall, licensed mortgage loan officer (NMLS #1658740). Safe Rate is a mortgage technology platform; mortgage lending services are provided by PartnerOwn LLC dba Safe Rate Mortgage, a licensed mortgage broker and lender (NMLS #1590949). Safe Rate Mortgage is a lending partner of some of the lenders ranked on this page, and Safe Rate Inc. has software or service customers on this list; however, all rankings are calculated using objective, public Home Mortgage Disclosure Act (HMDA) datasets, completely independent of any corporate partnerships, client relationships, or compensation.