Safe Rate Rankings

Best Conventional Mortgage Lenders in Greensboro

Updated June 4, 2026

Rankings are a starting point, not a verdict. Safe Rate recommends speaking with 2-3 lenders to find the right fit for your home loan!

⚖️ The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.

🛡️ No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.

📊 HMDA 2024Built using publicly available originated loan data from the federal government.

🎯 Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.

Market

Total Lenders107

Total Loans8,303

Median Rate Spread0.30%

Greensboro Market Insights

State Employees is Safe Rate's top-ranked Conventional lender in Greensboro, leading on pricing, pullthrough, Conventional product expertise, and local knowledge.
There is often a pricing vs. pullthrough tradeoff in mortgage lending. In Greensboro, Navy Federal Credit Union and First Bank Nc scores highest on Conventional pricing while Rocket Mortgage and United Wholesale Mortgage leads on likelihood to close. That is why we encourage speaking with multiple lenders.
United Wholesale Mortgage (UWM) ranks #4 in Greensboro, serving as the platform behind many independent local brokers who live and work in the community. A local broker knows the neighborhoods, the local market, and is personally invested in your outcome. Real estate agents often prefer referring local brokers for their accessibility and responsiveness, qualities that matter when a deal is moving fast. Pricing and experience can vary by broker.
Popular names in Greensboro: Rocket Mortgage (#2) and State Employees (#1).

Explore Rankings by Type

Overall Rankings

All lenders in Greensboro

Need rankings for a different loan product?

FHA Loans VA Loans Jumbo Loans USDA Loans

By Institution Type

Banks Credit Unions Mortgage Companies

Shopping for a mortgage? Click the heart icon to save lenders to My Home and make comparison painless.

Rank	Lender	Overall	Pricing	Product	Pull Through	Place	Avg Fees	Rate Spread	# of Loans
1	STATE EMPLOYEES' Credit UnionDirect	Exceptional	Strong	Exceptional	Strong	Exceptional	$2,103Fees	0.664%Below	781
2	ROCKET MORTGAGE, LLC Independent Mortgage CompanyDirect & Wholesale	Strong	Acceptable*	Exceptional	Exceptional	Exceptional	$3,875Fees	0.409%Above	823
3	Truist Bank BankDirect	Strong	Strong	Exceptional	Strong	Exceptional	$928Fees	0.104%Above	230
4	UNITED WHOLESALE MORTGAGE, LLC Independent Mortgage CompanyWholesale	Strong	Acceptable*	Exceptional	Exceptional	Strong	$2,600Fees	0.008%Above	260
5	NAVY FEDERAL CREDIT UNION Credit UnionDirect	Strong	Exceptional	Exceptional	Sound	Strong	$539Fees	0.388%Below	85
6	First National Bank of Pennsylvania BankDirect	Strong	Strong	Exceptional	Strong	Strong	$1,618Fees	0.146%Above	94
7	U.S. Bank National Association BankDirect	Strong	Strong	Exceptional	Strong	Sound	$1,211Fees	0.028%Below	41
8	First Bank BankDirect	Strong	Exceptional	Strong	Strong	Strong	$1,289Fees	0.072%Below	38
9	ATLANTIC BAY MORTGAGE GROUP, L.L.C. Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Exceptional	Exceptional	$3,798Fees	0.489%Above	516
10	MOVEMENT MORTGAGE, LLC Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Exceptional	$2,124Fees	0.334%Above	384
11	JPMorgan Chase Bank, National Association BankDirect & Wholesale	Strong	Sound*	Exceptional	Strong	Strong	$1,924Fees	0.224%Above	119
12	Bank of America, National Association BankDirect	Strong	Strong	Exceptional	Strong	Strong	$1,740Fees	0.094%Above	74
13	Wells Fargo Bank, National Association BankDirect	Strong	Strong	Exceptional	Sound	Strong	$1,852Fees	0.026%Above	139
14	LOANDEPOT.COM, LLC Independent Mortgage CompanyDirect & Wholesale	Strong	Sound*	Exceptional	Strong	Strong	$2,780Fees	0.262%Above	129
15	Pinnacle Bank BankDirect	Strong	Sound	Strong	Strong	Strong	$2,050Fees	0.079%Above	99
16	PNC Bank, National Association BankDirect	Strong	Strong	Exceptional	Strong	Sound	$557Fees	0.279%Above	25
17	GUARANTEED RATE, INC. Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Strong	$2,988Fees	0.304%Above	181
18	FAIRWAY INDEPENDENT MORTGAGE CORPORATION Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Strong	$2,911Fees	0.567%Above	177
19	EQUITY RESOURCES, INC. Independent Mortgage CompanyDirect	Strong	Sound	Strong	Strong	Strong	$1,841Fees	0.267%Above	117
20	Ameris Bank BankDirect	Strong	Sound	Exceptional	Strong	Strong	$2,996Fees	0.342%Above	86
21	PROVIDENT FUNDING ASSOCIATES, L.P. Independent Mortgage CompanyWholesale	Strong	Exceptional*	Exceptional	Sound	Sound	$2,003Fees	0.002%Below	25
22	UNION HOME MORTGAGE CORP. Independent Mortgage CompanyDirect & Wholesale	Strong	Acceptable*	Exceptional	Strong	Strong	$2,857Fees	0.516%Above	217
23	Truliant Federal Credit Union Credit UnionDirect	Strong	Strong	Strong	Sound	Exceptional	$734Fees	0.409%Above	139
24	CMG MORTGAGE, INC. Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Strong	$3,162Fees	0.483%Above	109
25	ARK-LA-TEX FINANCIAL SERVICES, LLC. Independent Mortgage CompanyDirect & Wholesale	Strong	Sound*	Exceptional	Strong	Strong	$3,590Fees	0.477%Above	71
26	Prosperity Home Mortgage, LLC Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Strong	$2,874Fees	0.332%Above	135
27	First-Citizens Bank & Trust Company BankDirect	Strong	Sound	Strong	Sound	Strong	$1,400Fees	0.091%Below	90
28	ALLEGACY FEDERAL CREDIT UNION Credit UnionDirect	Strong	Exceptional	Strong	Sound	Sound	$191Credit	0.343%Below	25
29	CROSSCOUNTRY MORTGAGE, LLC Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Strong	$4,246Fees	0.533%Above	148
30	GUILD MORTGAGE COMPANY LLC Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Strong	$2,747Fees	0.401%Above	71
31	Renasant Bank BankDirect & Wholesale	Strong	Acceptable*	Exceptional	Strong	Strong	$2,906Fees	0.159%Above	60
32	HIGHLANDS RESIDENTIAL MORTGAGE, LTD. Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Exceptional	$3,139Fees	0.186%Above	238
33	HOWARD HANNA FINANCIAL SERVICES, INC. Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Strong	$2,220Fees	0.296%Above	90
34	Alcova Mortgage LLC Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Exceptional	Sound	$2,175Fees	0.726%Above	39
35	INTERCOASTAL MORTGAGE, LLC Independent Mortgage CompanyDirect	Strong	Sound	Strong	Strong	Sound	$1,382Fees	0.265%Above	22
36	The Fidelity Bank BankDirect	Strong	Sound	Sound	Strong	Strong	$1,827Fees	0.340%Above	81
37	PENNYMAC LOAN SERVICES, LLC Independent Mortgage CompanyDirect & Wholesale	Strong	Sound*	Exceptional	Sound	Sound	$2,612Fees	0.086%Below	58
38	VANDERBILT MORTGAGE AND FINANCE, INC. Independent Mortgage CompanyDirect	Strong	Sound	Exceptional	Strong	Sound	$3,680Fees	0.222%Above	34
39	RELIANCE FIRST CAPITAL, LLC Independent Mortgage CompanyDirect	Strong	—	Strong	Strong	Sound	—	—	34
40	Flagstar Bank, N.A. BankDirect & Wholesale	Strong	Acceptable*	Exceptional	Strong	Sound	$1,558Fees	0.381%Above	23
41	First Horizon Bank BankDirect	Strong	Sound	Exceptional	Strong	Sound	$2,314Fees	0.136%Above	18
42	NFM, INC. Independent Mortgage CompanyDirect	Strong	Mediocre	Exceptional	Strong	Strong	$4,541Fees	0.813%Above	63
43	LOWER, LLC Independent Mortgage CompanyDirect & Wholesale	Strong	Acceptable*	Exceptional	Strong	Sound	$2,908Fees	0.407%Above	49
44	Atlantic Coast Mortgage, LLC Independent Mortgage CompanyDirect	Strong	Sound	Exceptional	Strong	Sound	$981Fees	0.325%Above	22
45	BAY EQUITY LLC Independent Mortgage CompanyDirect	Strong	Sound	Exceptional	Strong	Sound	$3,285Fees	0.058%Below	20
46	FREEDOM MORTGAGE CORPORATION Independent Mortgage CompanyDirect & Wholesale	Strong	Sound*	Strong	Sound	Strong	$1,911Fees	0.224%Above	159
47	NEW AMERICAN FUNDING, LLC Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Sound	Strong	$2,529Fees	0.613%Above	64
48	NEWREZ LLC Independent Mortgage CompanyDirect & Wholesale	Strong	Acceptable*	Exceptional	Sound	Sound	$2,502Fees	0.531%Above	56
49	PRIMELENDING, A PLAINSCAPITAL COMPANY Independent Mortgage CompanyDirect	Strong	Acceptable	Exceptional	Strong	Sound	$3,186Fees	0.542%Above	20
50	MUTUAL OF OMAHA MORTGAGE, INC. Independent Mortgage CompanyDirect	Strong	Strong	Strong	Sound	Sound	$1,436Fees	0.098%Above	19

❓ Frequently Asked Questions

How are mortgage lenders ranked in Greensboro?+

Safe Rate ranks lenders using the 4 Ps framework, derived entirely from HMDA (Home Mortgage Disclosure Act) data: Pricing (how competitively a lender prices loans vs. the market benchmark), Pullthrough (how effectively a lender closes applications), Place (the lender's depth of expertise in Greensboro), and Product (performance on specific loan types). Each lender receives a composite Safe Rate Score from 0–100. No lender pays to appear in the rankings.

What is the Safe Rate Score?+

The Safe Rate Score is a 0–100 composite index measuring a lender's performance across Pricing, Pullthrough, Place, and Product. Scores of 80 or above earn Champion status; scores of 60–79 earn Superstar status. All scores are calculated from verified HMDA data — no lender can pay to improve their position.

How many mortgage lenders are active in Greensboro?+

Based on 2024 HMDA data, 107 lenders originated a combined 8,303 loans in Greensboro. Safe Rate's rankings evaluate all of them — not just a curated shortlist.

What does the rate spread tell me about a lender in Greensboro?+

Rate spread measures how much above the Average Prime Offer Rate (APOR) a lender charges. The median rate spread in Greensboro is 0.30%. Lenders in Safe Rate's top rankings consistently price below this median, meaning borrowers typically pay less interest over the life of their loan.

What is HMDA data and why does Safe Rate use it?+

HMDA (Home Mortgage Disclosure Act) is a federal law requiring every mortgage lender to disclose every loan application annually — including rates, amounts, approvals, and denials. Safe Rate uses HMDA because it is government-verified, covers all lenders equally, and cannot be gamed. It is the most objective foundation available for lender rankings.

Does Safe Rate accept payment from lenders to appear in rankings?+

No. Safe Rate rankings are strictly data-driven. No lender can pay to appear in or improve their position in Safe Rate's rankings. The only factor that determines a lender's rank is their verified HMDA performance data.

What is the difference between a bank, credit union, and independent mortgage company?+

Banks and credit unions offer mortgages alongside checking, savings, and other products. Independent Mortgage Companies (IMCs) focus exclusively on originating loans and often offer more product variety and speed. In Greensboro's rankings, all three institution types are evaluated on the same HMDA performance metrics.

How We Rank Lenders

Our rankings use a weighted average of scores across equally-weighted categories to evaluate lenders on a linear, raw performance scale.

Our Point System (Max 40 Points)

Pricing

Rate and fee competitiveness (25%)

Pull Through

Reliability in closing loans (25%)

Product

Specialization in the loan type (25%)

Place

Local market expertise (25%)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

⚖️ Licensing & Disclosures

Lender rankings and market statistics are created by Dylan Hall, licensed mortgage loan officer (NMLS #1658740). Safe Rate is a mortgage technology platform; mortgage lending services are provided by PartnerOwn LLC dba Safe Rate Mortgage, a licensed mortgage broker and lender (NMLS #1590949). Safe Rate Mortgage is a lending partner of some of the lenders ranked on this page, and Safe Rate Inc. has software or service customers on this list; however, all rankings are calculated using objective, public Home Mortgage Disclosure Act (HMDA) datasets, completely independent of any corporate partnerships, client relationships, or compensation.