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Safe Rate's TrueRank Guarantee
Our rankings are earned, not bought. We analyze 2,347 lenders using federal HMDA data—no pay-to-play, no cherry-picking. You see the best options based on performance metrics, not advertising dollars.
Best Conventional Mortgage Company Lenders in Greensboro
Updated February 5, 2026
Market Overview
45
Total Lenders
8,303
Total Loans
0.30%
Median Rate Spread
| Rank | Lender | Overall | Pricing | Product | Pull Through | Place | Avg Fees | Spread | Volume | Action |
|---|---|---|---|---|---|---|---|---|---|---|
1 | PROVIDENT FUNDING ASSOCIATES, L.P. | Exceptional | Exceptional | Exceptional | Sound | Sound | $2,003 | -0.002% | 25 | |
2 | ROCKET MORTGAGE, LLC | Strong | Acceptable | Exceptional | Exceptional | Exceptional | $3,875 | +0.409% | 823 | |
3 | ATLANTIC BAY MORTGAGE GROUP, L.L.C. | Strong | Acceptable | Exceptional | Exceptional | Exceptional | $3,798 | +0.489% | 516 | |
4 | LOANDEPOT.COM, LLC | Strong | Sound | Exceptional | Strong | Strong | $2,780 | +0.262% | 129 | |
5 | ARK-LA-TEX FINANCIAL SERVICES, LLC. | Strong | Sound | Exceptional | Strong | Strong | $3,590 | +0.477% | 71 | |
6 | MOVEMENT MORTGAGE, LLC | Strong | Acceptable | Exceptional | Strong | Exceptional | $2,124 | +0.334% | 384 | |
7 | UNITED WHOLESALE MORTGAGE, LLC | Strong | Acceptable | Exceptional | Exceptional | Strong | $2,600 | +0.008% | 260 | |
8 | HIGHLANDS RESIDENTIAL MORTGAGE, LTD. | Strong | Acceptable | Exceptional | Strong | Exceptional | $3,139 | +0.186% | 238 | |
9 | EQUITY RESOURCES, INC. | Strong | Sound | Strong | Strong | Strong | $1,841 | +0.267% | 117 | |
10 | VANDERBILT MORTGAGE AND FINANCE, INC. | Strong | Sound | Exceptional | Strong | Sound | $3,680 | +0.222% | 34 | |
11 | Atlantic Coast Mortgage, LLC | Strong | Sound | Exceptional | Strong | Sound | $981 | +0.325% | 22 | |
12 | BAY EQUITY LLC | Strong | Sound | Exceptional | Strong | Sound | $3,285 | -0.058% | 20 | |
13 | MUTUAL OF OMAHA MORTGAGE, INC. | Strong | Strong | Strong | Sound | Sound | $1,436 | +0.098% | 19 | |
14 | PLAZA HOME MORTGAGE, INC. | Strong | Sound | Exceptional | Strong | Sound | $3,167 | +0.439% | 18 | |
15 | UNION HOME MORTGAGE CORP. | Strong | Acceptable | Exceptional | Strong | Strong | $2,857 | +0.516% | 217 | |
16 | GUARANTEED RATE, INC. | Strong | Acceptable | Exceptional | Strong | Strong | $2,988 | +0.304% | 181 | |
17 | FAIRWAY INDEPENDENT MORTGAGE CORPORATION | Strong | Acceptable | Exceptional | Strong | Strong | $2,911 | +0.567% | 177 | |
18 | FREEDOM MORTGAGE CORPORATION | Strong | Sound | Strong | Sound | Strong | $1,911 | +0.224% | 159 | |
19 | CROSSCOUNTRY MORTGAGE, LLC | Strong | Acceptable | Exceptional | Strong | Strong | $4,246 | +0.533% | 148 | |
20 | Prosperity Home Mortgage, LLC | Strong | Acceptable | Exceptional | Strong | Strong | $2,874 | +0.332% | 135 | |
21 | CMG MORTGAGE, INC. | Strong | Acceptable | Exceptional | Strong | Strong | $3,162 | +0.483% | 109 | |
22 | HOWARD HANNA FINANCIAL SERVICES, INC. | Strong | Acceptable | Exceptional | Strong | Strong | $2,220 | +0.296% | 90 | |
23 | GUILD MORTGAGE COMPANY LLC | Strong | Acceptable | Exceptional | Strong | Strong | $2,747 | +0.401% | 71 | |
24 | NATIONSTAR MORTGAGE LLC | Strong | Acceptable | Exceptional | Strong | Strong | $2,323 | +0.638% | 68 | |
25 | PENNYMAC LOAN SERVICES, LLC | Strong | Sound | Exceptional | Sound | Sound | $2,612 | -0.086% | 58 | |
26 | Alcova Mortgage LLC | Strong | Acceptable | Exceptional | Exceptional | Sound | $2,175 | +0.726% | 39 | |
27 | INTERCOASTAL MORTGAGE, LLC | Strong | Sound | Strong | Strong | Sound | $1,382 | +0.265% | 22 | |
28 | NEW AMERICAN FUNDING, LLC | Strong | Acceptable | Exceptional | Sound | Strong | $2,529 | +0.613% | 64 | |
29 | LOWER, LLC | Strong | Acceptable | Exceptional | Strong | Sound | $2,908 | +0.407% | 49 | |
30 | CARDINAL FINANCIAL COMPANY, LIMITED PARTNERSHIP | Strong | Acceptable | Exceptional | Strong | Sound | $1,950 | +0.401% | 28 | |
31 | GoodLeap, LLC | Strong | Sound | Strong | Sound | Sound | $2,696 | -0.326% | 24 | |
32 | PRIMELENDING, A PLAINSCAPITAL COMPANY | Strong | Acceptable | Exceptional | Strong | Sound | $3,186 | +0.542% | 20 | |
33 | AMERICAN FINANCIAL NETWORK, INC. | Strong | Acceptable | Exceptional | Strong | Sound | $3,789 | +0.550% | 19 | |
34 | Mortgage Research Center, LLC | Strong | Acceptable | Strong | Sound | Strong | -$65 | +0.582% | 156 | |
35 | NFM, INC. | Strong | Mediocre | Exceptional | Strong | Strong | $4,541 | +0.813% | 63 | |
36 | NEWREZ LLC | Strong | Acceptable | Exceptional | Sound | Sound | $2,502 | +0.531% | 56 | |
37 | Integrity Home Mortgage Corporation | Strong | Acceptable | Strong | Strong | Sound | $3,093 | +0.662% | 19 | |
38 | AgFirst Farm Credit Bank | Sound | Mediocre | Strong | Strong | Strong | $4,577 | +0.766% | 51 | |
39 | ENVOY MORTGAGE, LTD | Sound | Acceptable | Strong | Sound | Sound | $4,094 | +0.659% | 27 | |
40 | EVERETT FINANCIAL, INC. | Sound | Mediocre | Exceptional | Strong | Sound | $3,677 | +0.603% | 20 | |
41 | Wolfe Financial, Inc | Sound | Mediocre | Strong | Sound | Strong | $3,375 | +0.578% | 85 | |
42 | AmRes Corporation | Sound | Acceptable | Sound | Sound | Sound | $2,393 | +0.378% | 29 | |
43 | CARRINGTON MORTGAGE SERVICES, LLC | Sound | Acceptable | Strong | Acceptable | Sound | $4,006 | +0.558% | 25 | |
44 | AMERISAVE MORTGAGE CORPORATION | Sound | Mediocre | Strong | Acceptable | Sound | $2,409 | +1.176% | 33 |
How We Rank Lenders
Our rankings use geometric mean scoring across equally-weighted categories. This rewards lenders who perform consistently well across all metrics, not just excel in one area.
Our Point System (Max 40 Points)
10
Pricing
Rate and fee competitiveness (25%)
10
Pull Through
Reliability in closing loans (25%)
10
Product
Specialization in the loan type (25%)
10
Place
Local market expertise (25%)
Data Integrity & Updates
Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.
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